YouTube Marketing - Video Transcripts


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As a content creator, you like to cater to each and every individual of your current and potential audience. One way of doing this, is video transcripts. Transcripts are just like captions. They contain, in a text form, only what is said in the video.

Follow the steps given below to add Subtitles and Closed Captions −

  • Go to your Video Manager by clicking your account in the top right → Create Studio → Video Manager → Videos.

  • Next to the video you want to add captions or subtitles to, click the drop-down menu next to the Edit button.

  • Select Subtitles and CC.

  • Click the Add new subtitles or CC button.

  • Choose how you want to add your edit Subtitles or Closed Captions to your video.

Use Automatic Captioning

YouTube can use speech recognition technology to automatically create captions for your videos. If automatic captions are available, they will automatically be published on the video.

Automatic captions are available in English, French, German, Italian, Dutch, Spanish, Japanese, Korean, Portuguese, and Russian.

Format Your Transcript File

Type the text of what was said in your video and save it as a plain text file (.txt). You can convert other formats (like Microsoft Word, HTML, PDF) into a plain text file or you can use native programs on your computer like TextEdit or Notepad.

In order to get the best results, use these formatting tips −

  • Use a blank line to force the start of a new caption.

  • Use square brackets to designate background sound. For example, [music] or [laughter].

  • Add >> to identify speakers or change of speaker.

Here is an example of what your transcript file might look like −

Format Your Transcript File

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