Who is Salesforce's Biggest Competitor?

Even though Salesforce is one of the most popular CRM systems, that only sometimes means it's the best choice for your business. In this article, we have clarified which is the biggest competitor to Salesforce and why you should look for an alternative. Also, we have highlighted the qualities of a salesforce alternative so that you can choose the right one for your business.

Choosing the right software can be like trying on new clothes. You could choose the most popular brand in the world, but you may prefer a smaller brand or live in a rural area with a unique culture and, therefore, fashion.

Even though Salesforce CRM is the market leader, a good salesperson knows that there may be better fits for your sales process.

If you do business in a way that doesn't work well with its size and complexity, you should look for something simpler. You might not like the texture of the dashboard or be interested in what you can do.

Looking at how other CRMs are set up is usually a good idea. Let's look at the best alternative to Salesforce and see how you should choose the best alternative for your business.

Why Should you Take a Look at Alternatives to Salesforce?

There is a lot of competition in the CRM field for small and medium-sized business (SMB) clients. However, only a few CRMs pose a serious threat to Salesforce on a global scale.

Salesforce stands out from its competitors by being the best. It has the most features and integrations for a fair price, but smaller organizations may need to be simpler to use well. It can be hard to contact sales reps, and their help can be better than what other companies offer.

What Makes an Alternative to Salesforce Strong?

You can go to "Salesforce University" to learn how to get the most out of the complex Salesforce software. Their solution is a great tool that can be changed to fit almost any type or size of business.

If you're looking for an alternative to Salesforce, you may want something that does some tasks better or differently.

Since Salesforce is relatively easy to learn, this could be a simple, out-of-the-box solution that can be picked up quickly on the first day. In the same way, a small business that only needs some of Salesforce's tools may prefer a solution with less functionality. If the price of Salesforce is too high for your budget, you might choose a cheaper alternative.

Since you must pay for help with common problems and figure out how to use an automated system, you should choose an alternative with better customer service.

How Easy it is to Use?

No matter how good a piece of software is, it is only useful if a business can figure out how to use it. Choosing software with features outside your team's expertise might seem like a good idea, but it could slow down work.

Providing Help to Customers

Customer service is often taken for granted, but anyone who has had trouble with a piece of software can tell you how important it is.

Even though the company offers a lot of online and phone help, if you're working with a big company, you might want more direct access to the software development team.


We mean more than many features when we talk about features. Instead, we're talking about the best ones. As long as a software solution can process data and make useful reports, your organization should consider using it.

You only need the right tools; there's no need to spend much money on something with features you'll never use.

Biggest Competitor: Microsoft Dynamics 365 for Sales

Using Microsoft Dynamics 365 for Sales, salespeople may better manage their accounts, contacts, prospects, and collateral. It may be deployed in the cloud or on a user's server. It is an alternative to Salesforce, widely used by businesses of various sizes and industries. These industries include retail, manufacturing, and healthcare.

For anyone interested in learning more about how Dynamics 365 compares to Salesforce, we have outlined the advantages of Dynamics 365.

Key Features

  • Native connectivity, a two-way sync with Microsoft Office 365, and many CRM features give users a leg up.

  • It helps salespeople in many ways, including quotes, reporting, workflow automation, gaming, personalization, and managing relationships with partners and customers.

  • AI is a key system component. It allows data consolidation from disparate sources such as LinkedIn Sales Navigator, Office 365, etc.


  • For iOS devices, a new preview tool called "product visualization" helps salespeople make 3D digital twins of products in their clients' settings.

  • To further expand the platform's functionality, users can use pre-built sales solutions on AppSource.

  • Many studies have shown that when it comes to deployment strategies, processes, and process automation, Dynamics 365 for Sales is your best bet.


  • Unfortunately, it does not have built-in compatibility with Google Mail.

  • The system does not have any built-in validation rules.

  • Integrating with Dynamics 365 Marketing is necessary to send validation rules.


If you're searching for customer relationship management (CRM) software but are concerned that Salesforce's features or price tag may need to be lowered, be assured that many other excellent CRM systems are available from reputable businesses. Microsoft Dynamics 365 is the best alternative to replace Salesforce and help you with your business.

Updated on: 19-Apr-2023


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