Found 45 Articles for Contemporary Fashion

Louis Vuitton Case Study

Mukesh Kumar
Updated on 21-Feb-2023 12:37:43

4K+ Views

Louis Vuitton is a French luxury fashion house founded in 1854. The brand has experienced significant growth and is now a global leader in the luxury goods industry. Key factors contributing to its growth include expansion into new markets, diversification of product offerings, a strong brand image, a digital presence, and collaborations with celebrities and influencers. Explanation Louis Vuitton is a luxury fashion house founded in 1854 in France. Over the years, the brand has experienced significant growth and has become a global leader in the luxury goods industry. Some key factors contributing to the brand's growth include ... Read More

Law, Culture, and Economics of Fashion

Mukesh Kumar
Updated on 21-Feb-2023 12:22:04

213 Views

The law, culture, and economics of fashion are interrelated and dynamic fields that shape the fashion industry and impact consumers, producers, and other stakeholders. The law governs the protection of intellectual property rights, such as trademarks and copyrights, in fashion design and branding. Culture influences the styles, trends, and social norms surrounding fashion, while economics drives the production, distribution, and consumption of fashion goods and services. Understanding the interplay of these factors is essential for anyone involved in the fashion industry or interested in its evolution and impact on society. The Law, Culture, And Economics of Fashion The law, ... Read More

Organizational Innovation in the Fashion Industry

Mukesh Kumar
Updated on 21-Feb-2023 12:14:31

405 Views

An organization that values and supports innovation, has a deep understanding of consumer preferences and market trends, and is flexible and responsive to change is more likely to succeed. Technology and data analytics, a focus on sustainability, and ethical business practices play a critical role in helping organizations stay ahead of the curve, as do collaboration and partnerships with suppliers, designers, and other industry players. What is Organizational Innovation in The Fashion Industry? Organizational innovation in the fashion industry refers to the introduction of new and improved processes, products, services, or business models within a fashion organization. It involves ... Read More

Key Strategies to Maintain a Profitable Position in the Fashion Market

Mukesh Kumar
Updated on 21-Feb-2023 12:04:54

189 Views

The fashion industry is highly competitive, making it challenging for companies to maintain a profitable position. Key strategies for success include understanding consumer preferences and market trends, building a strong brand, developing efficient supply chain management, and embracing sustainability and ethical practices. Companies that effectively implement these strategies can remain successful and profitable in the fast-paced fashion market. Why is it Important to Maintain a Profitable Position in The Fashion Market? It is important for fashion companies to maintain a profitable position for several reasons. Sustainability − A profitable position allows companies to continue operating and growing, ensuring ... Read More

Indian Fashion Market

Mukesh Kumar
Updated on 21-Feb-2023 11:54:04

2K+ Views

The Indian fashion market is one of the fastest-growing industries in the country, with a rapidly expanding middle class and increasing globalization. The market offers a diverse range of traditional and contemporary clothing styles, attracting both domestic and international brands. The market is valued at over $60 billion and continues to show significant growth potential. History The history of the Indian fashion market can be traced back to ancient times, with a rich tradition of textiles and clothing that dates back to the Indus Valley Civilization. Over the centuries, India has been known for its intricate weaving and embroidery ... Read More

Impact of Brand Image on Consumer Behaviour of Luxury Goods in the Fashion Industry

Mukesh Kumar
Updated on 21-Feb-2023 11:46:10

1K+ Views

The impact of brand image on consumer behaviour in the luxury fashion industry is significant. A strong brand image can influence consumer perceptions, purchasing decisions, and overall brand loyalty. As such, it is important for luxury fashion brands to invest in creating and maintaining a strong brand image in order to remain competitive in the market. What Exactly Is a Brand's Image? Brand image refers to the perception that consumers have of a brand and includes the emotional, functional, and symbolic associations that are linked to it. It is the overall perception that people have of a brand based ... Read More

FDI and Its Effect on the Indian Fashion Apparel Industry

Mukesh Kumar
Updated on 21-Feb-2023 11:33:21

414 Views

Foreign direct investment (FDI) has significantly impacted the Indian fashion apparel industry, bringing in global players, technology, and capital. This has resulted in increased competition and higher standards, leading to the growth and development of the industry. What Does FDI Mean in The Fashion Industry? FDI stands for Foreign Direct Investment. It refers to the investment made by a company or an individual from one country into a business or company in another country. In the context of the fashion industry, FDI can take the form of setting up new production facilities, acquiring existing companies, or establishing joint ventures ... Read More

Fashion NGOs and Initiatives

Mukesh Kumar
Updated on 21-Feb-2023 11:27:00

736 Views

Fashion NGOs are non-profit organizations that work to promote sustainability and ethical practices in the fashion industry. These organizations aim to raise awareness about the environmental and social impacts of the fashion industry and to advocate for changes that will improve working conditions for workers, reduce waste, and promote sustainable and responsible practices. Fashion NGOs work through a variety of initiatives, such as advocacy campaigns, education and outreach programs, research and development projects, and industry partnerships. By bringing together a diverse range of stakeholders, these organizations aim to create a more sustainable and responsible fashion industry that benefits everyone. ... Read More

Fashion Market Capitalization

Mukesh Kumar
Updated on 21-Feb-2023 11:12:37

192 Views

Fashion market capitalization refers to the total value of a company or companies in the fashion industry, as determined by the stock market. It is calculated by multiplying the number of shares of a company's stock by its current market price. Fashion market capitalization provides a measure of the size and financial strength of the fashion industry, and it is an important factor for investors and stakeholders in determining the potential for growth and profitability. The fashion market capitalization of a company can fluctuates greatly based on economic conditions, consumer demand, and other factors, making it an important indicator ... Read More

Fashion as a Tool for Social Class and Social Change

Mukesh Kumar
Updated on 21-Feb-2023 10:58:55

1K+ Views

Fashion serves as a window into social class and social change as it reflects and influences the cultural, economic, and political climate of society. Clothes and accessories have long been used to signal social status, wealth, and cultural affiliation and have been used as a means of asserting individual identity and group membership. The styles and trends of fashion also reflect the values and ideals of a given time period and can provide insights into changes in cultural norms, tastes, and preferences. Fashion as a Tool for Studying Social Class and Social Change Fashion can be used as a ... Read More

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