Google Alternative

What is Google?

Google is a search engine that does not need any introduction. The company is headquartered in California and was founded by Larry Page and Sergey Brin. Previously it was named BackRub which was later changed to Google. Google is now the number one search engine because of its page rank feature. Google also provides many services like Gmail, Google Drive, Google Maps and many more. You just need to type the keyword or question on the search bar and you will get your desired results within seconds.

Cost of Google

Google provides most of its services for free. You can search, find locations, use Google Drive, and do a lot of other work for free. There are various plans and you can take any of them to promote your business. The plans and pricing can be found in the table below −


Price in Indian Rupees

Price in US dollars

Business Starter



Business Standard



Business Plus



Why Google Alternatives?

Google is a very popular search engine that is providing its services since 1996. There are many disadvantages of using this service and they are listed below −

  • The search engine has privacy issues

  • Video and image results are not good

  • Rewards programs are not available

  • Apps are limited to Google only

  • Websites are badly penalized

How to choose a Google Alternative?

You may be looking for Google alternatives but you need to find benefits that are mentioned below −

  • Largest search engine in the world

  • Make money through Google AdWords

  • Google Play Store available for free

  • Google Chrome is the fastest web browser

Top 10 Google Alternatives

In spite of several benefits, Google has a few drawbacks due to which alternatives are required. We will discuss some of the alternatives in detail.

Alternative 1 – Bing

Bing search engine was introduced by Microsoft and it is the second most popular website after Google for searching different products and services. You can use the website to perform keyword research and also find maps, videos, audios, content, and many more things.


  • Play the searched video by hovering the mouse

  • Get reward points for using the search engine

  • Find special features for programmers

Alternative 2 – DuckDuckGo

DuckDuckGo is a website ad a search engine for those people who are much concerned about their privacy. This is the main reason of its popularity. You and your online activities will never be tracked if you use the website. You will not find any ads to disturb you. The user interface is clean and easy to use The platform has almost all the features as that of Google.


  • Cookies and trackers are blocked

  • Browsing data can be easily deleted

  • DuckDuckGo Email protection also available

Alternative 3 – Yahoo

Yahoo search engine comes third in the case of market share after Google and Bing. Yahoo gained popularity in the 90s and early 2000s but now Bing has overtaken it. Some people consider Yahoo as an outdated search engine. Yahoo can provide biter results in terms of sports, finance, email, and Yahoo answers. You will get more information on these topics as Yahoo has the ability of pulling data from other services.


  • Good share in the market after Google and Bing

  • Get information about sports and finance easily

  • Yahoo also provides many other services besides searching

Alternative 4 – Ecosia

Ecosia was launched in 2009 and it is a search engine which can be sued for free. The search engine comes with a clear and simple user interface. Your search queries can be handled efficiently. Your search and internet activities will not be tracked and your data will not be sold to third parties. Ecosia is a multilingual search engine and currently, it supports seven languages. Other features that it includes are safe search, automatic suggestions, and many more.


  • The interface can be used easily

  • Online trackers are not available

  • Environment friendly as it plants trees with its earnings

Alternative 5 – Baidu

As Google belongs to the world, Baidu belongs to China. Google does not work in China and Baidu acts as an alternative to Google in the country. Baidu is available in Mandarin only. You cannot get much information through Baidu as it is regulated under the strict laws of China. The services provided by Baidu are similar to Google.


  • Baidu works only in China

  • The website is available in Mandarin

  • Use Baidu to get leads from China

Alternative 6 – Qwant

As Baidu Belongs to China, Qwant belongs to France. The website takes care of the privacy of its users. The features of the search engine are similar to DuckDuckGo. The user interface of the website shows stories, news, etc. The content on the home page is well organized. The search that users make can come under one of the following categories −

  • Web

  • News

  • Social

The search engine cannot be found in all the countries.


  • Users’ data is not tracked

  • Clean and well-organized home page

  • Search music with the help of AI

Alternative 7 – Yandex

Yandex is a Russian search engine which provides different types of services like email, analytics tool, maps, along with searching images and videos. The website also has a translator. Besides being an alternative to Google and its clone, the Yandex search engine targets five markets which include −

  • Russia

  • Belarus

  • Ukraine

  • Kazakhstan

  • Uzbekistan

Yandex works in Russian and Slavic languages but the international version can be sued in English.


  • Get good search results

  • The search engine has features like email, analytics tool, maps, etc.

  • The search engine also has a translation tool

Alternative 8 – Twitter

Twitter is popular as a social media platform but it can also work as a search engine. You can search for trending topics and latest news on the website. You can make your searches with the help of hashtags, keywords, and profile handles.


  • Twitter provides fast results in comparison to Google

  • Search can be made through hashtags and keywords

  • Search latest news and trending topics

Alternative 9 – Swisscows

Swisscows is a search engine that is best for those parents who want search results relevant to their children. The search engine does not track and store any data searched by users. The servers of the search engine are available in Switzerland which follows the strictest laws in relation to privacy. The website also targets ads on the basis of users’ queries. The website also has a tool called Teleguard which is an alternative to WhatsApp


  • Does not track and store users’ data

  • Focused on privacy

  • Suggestion tags are helpful

Alternative 10 – StartPage

StartPage is a secure search engine that neither tracks cookies nor the users' data. The search engine pulls its results from Google. The search engine also provides a proxy service which helps the users to navigate to different websites safely. The search engine has a custom URL generator due to which there is no need of cookies.


  • Users’ details are not stored

  • Proxy service to navigate websites safely

  • Theme can be easily changed


Google is a popular search engine that provides many other services like email, maps, analytics tool etc. The main concern is privacy due to which users look for alternatives like DuckDuckGo, Yandex, Bing, Yahoo, and many more.

Updated on: 12-Apr-2023


Kickstart Your Career

Get certified by completing the course

Get Started