- Facebook Marketing Tutorial
- Facebook Marketing - Home
- Facebook Marketing - Overview
- Profile Page Setup
- Page Navigation
- Facebook Marketing - Ad Options
- Ad Management
- Page Promotion
- Personal Branding
- Facebook Marketing - Identify Targets
- Facebook Marketing - Quality Posts
- Facebook Marketing - Post Frequency
- Likes Philosophy
- Facebook Marketing - Create Fans
- Facebook Marketing - Engaging Fans
- Facebook Marketing - Call-to-Action
- Video Promotion
- Marketing Tricks
- Facebook Marketing - A/B Testing
- Facebook Marketing - Analytics
- Facebook Marketing Resources
- Facebook Marketing - Quick Guide
- Facebook Marketing - Resources
- Facebook Marketing - Discussion
Facebook Marketing - Ad Management
To create a new advert when you are on your Facebook page, click on the dropdown arrow next to the notification toggle and go down to “Create ads”. This will open up the ads manager toolkit.
The first step will be to choose the objective that you would like the ad to perform. If you want to use a campaign that you have completed previously, you can click “use existing campaign”, which is located above the campaign objectives on the top right side of the screen. This will give you an opportunity to choose from the list of your previous campaigns. You can edit/modify them to be reused again to serve your next campaigns purpose.
Once you have chosen the objective for your campaign, you can then begin to build the campaigns purpose. This is broken down differently depending on the type of campaign created, but each campaign will give the option to set the −
- Name of Ad
- Target demographic
- Age
- Location
- Users interests
- Costing of advertisement
