Found 940 Articles for SEO

What Should Be the Backbone of Digital Marketing?

Gargi Tomar
Updated on 05-Apr-2023 14:17:42

142 Views

Today, digital marketing is an essential part of any company's growth strategy. Besides being very cost-effective, it allows businesses to track their progress and reach out to more potential customers. Through digital marketing, businesses can reach out to their target audience and take into account their personal preferences. One of the most effective ways to do this is through email marketing or targeted ads. These allow companies to keep their customers informed about products and services that they have already purchased. Crucial Digital Marketing Attributes Content Marketing Getting the most out of your content marketing efforts is not an ... Read More

What Should Be Done to Avoid Google Penalty?

Gargi Tomar
Updated on 05-Apr-2023 14:15:22

551 Views

As digitalization increases, businesses and web administrators are becoming more aware of how important Google rankings are to their success. A drop in search engine rankings can affect organic traffic and branding. Even if your company is relatively large or established, Google still doesn’t discriminate. If you don’t play nice with the company, you might face penalties that will affect your search engine ranking. For instance, Bing Discover lost its search engine ranking after Google took down certain pages. Getting penalized and losing search traffic is not the best way to boost your company's rankings. Instead, follow these 15 ... Read More

What Services Should a Digital Marketing Agency Offer?

Gargi Tomar
Updated on 05-Apr-2023 14:12:42

253 Views

A digital marketing campaign is a type of activity that involves promoting a company through various online marketing channels. In the past, it was possible to achieve success by focusing on one channel, such as SEO. However, in today's competitive environment, it is important to consider other marketing channels. Due to the increasing number of people seeking professional digital marketing services, the term "full service" was coined. This type of agency provides various services, such as website development and paid advertising. In this article, we'll talk about the most common digital marketing services that agencies provide. This list serves ... Read More

What Separates a Great Digital Marketer from a Good One?

Gargi Tomar
Updated on 05-Apr-2023 14:11:43

45 Views

If you ask me what sets a good marketer apart from a bad one, I would say that the results are the most important thing. However, the marketing landscape is constantly changing, and the results of a good or bad marketer can change tomorrow. A great marketer is someone who can consistently deliver on their promises. There is a special kind of person needed in order to be successful in digital marketing. This person will need to have the necessary skills and knowledge to succeed in this field, which is a combination of traditional and social media marketing. Aside ... Read More

What SEO and Digital Marketing Publications Do You Read?

Gargi Tomar
Updated on 05-Apr-2023 14:10:06

52 Views

One of the most effective ways to improve one's knowledge in any field is by reading books. These are typically written by experts and provide you with valuable information. If you are planning on becoming an expert in digital marketing, then reading a book about SEO is a must. Most of the time, the authors of SEO books are seasoned professionals who have extensive experience in the field. While writing a book requires a lot of expertise and experience, publishing a blog post is not as easy. These books provide a solid foundation for anyone who is planning on ... Read More

What Role Do Social Media Marketing Services Play in Digital Marketing?

Gargi Tomar
Updated on 05-Apr-2023 14:05:51

391 Views

According to a survey, over 80% of consumers consider social media to be a significant influence when making decisions when it comes to buying products and services. As a result, many marketers are now pushing the envelope of social media marketing by developing multi-pronged strategies. From 2004 to 2022, the rapid growth of social media has taken it to new heights. From 2004 to 2022, it will become the most visited online media platform. Around 4.6 billion individuals around the world used social media in the first quarter of 2022. This represents an increase of 10% in just one ... Read More

What Is Lazy Loading? Understanding Lazy Loading for SEO

Biswaindu Parida
Updated on 05-Apr-2023 10:22:53

281 Views

Do you know that 47% (According to Wordstream) of consumers anticipate loading a website in about two seconds? It is so important for modern digital marketing that pages load quickly for many reasons. If people have trouble getting to your site or get frustrated while trying, they will likely look elsewhere for the blog post or product they want. Lazy loading is a strategy often brought up when discussing how to optimize pictures on a website. So what is Lazy loading, and how might it help your site rank higher in search engines? This post will explain how Lazy loadingworks ... Read More

12 Important Image SEO Tips You Need To Know

Biswaindu Parida
Updated on 05-Apr-2023 10:20:52

98 Views

Even though social media, messaging apps, and Snap-shared content are more popular online, blogs, Instagram Stories, and Wikipedia are still important places to advertise products and services. When you do Image optimization, the user experience is better, the page loads faster, and you show up higher in search engine results. Still, this role is becoming more and more important. Here are 12 things to remember about Image SEO optimization. People who go online expect a more sophisticated and personalized experience, making image search and social tagging more important. Jumpshot's research from 2018 shows that more than 20% of all web ... Read More

What Is Minification And How Does It Help In SEO?

Biswaindu Parida
Updated on 05-Apr-2023 10:20:06

184 Views

While trying to improve a website's search engine rankings, code minification is crucial. Yet, people who aren't familiar with coding may find the subject matter to be impenetrable. Despite first impressions, minification is a simple procedure. In addition, various free tools are available to web developers to help them speed up the process of minifying code. Moreover, several tools are available for gauging the overall impact of minification on page load times and site speeds. This article explains what minification is and why it's useful. In addition, we'll demonstrate how to use a Content Delivery Network (CDN) or other ... Read More

Image Compression Techniques That Will Help You Rank

Biswaindu Parida
Updated on 05-Apr-2023 10:18:23

149 Views

Web image compression may have a dramatic effect on search engine results. In April 2010, Google announced that site speed would be a major ranking factor going forward. Consequently, reducing picture size has become the de facto standard for increasing load times. But, compared to importance and credibility, speed is still a minor factor. Relevance and authority are two ends to which image compression and streamlined website loading times should contribute. Not remove such material or degrade a brand to make room. Sites with a lot of relevant and authoritative content continue to attract the attention of Google's crawlers. Google ... Read More

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