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In the broad scenario of business expansion, lead generation, and increase in sales, the contribution of digital marketing has been undeniably blooming. Therefore, the landscape of digital marketing referring various channels, techniques, and tools to outreach to customers through paid and organic marketing processes. However, the strategy might differ based on your product or service to engage your target audience online, but the goal remains the same. This article will show you the digital marketing landscape and strategy and its impacts. Let's understand in detail! What is Digital Marketing Landscape and Strategy? Digital marketing is a vast ... Read More
Since business gets immense response through online marketing activities, the bar graph of digital marketing never slows down. As online users have been growing, so have the opportunities for digital marketing. However, a few more factors contribute to its growth aspect. If you're planning to start digital marketing and looking for the answer whether growth in digital marketing, read the post to get the input. Growth in any sector depends on its impact on business and how the revenue is generated using it. In this light, digital marketing is promising marketing with good growth and opportunities for business owners ... Read More
Qualifications, experience, and skill sets are the ruling parameters in the job world. Sometimes skills beat the other norms and can land you your favorite job with a good package. Digital marketing job is no exception. If you're figuring out the highest-paying digital marketing jobs you should try, you're on the right page. Keep reading the article and understand how much you can bag if you have similar skills, knowledge, and experience. The salary package depends on various terms and conditions, including the job role and responsibility, company volume, annual turnover, etc. The highest-paid job in the digital marketing ... Read More
Since the online marketing boom in the business world, many marketers have found digital marketing a profitable profession so far. However, digital marketing is a skill-based profession where theory matters less. If you want to hone your skill in internet marketing and want the fastest ways to increase digital marketing knowledge, you are on the right page. This article will highlight the fastest ways to learn digital marketing in-depth. With the innovation of technology, the increased numbers of users, and the affordability of internet service are behind the increasing demand for digital marketing. Marketers can easily influence users through ... Read More
This article will teach us how to display PDF files in the Tkinter GUI. We will be using the PyMuPDF library to read the pdf files and convert them into images which will then be displayed using Tkinter. For our task, we will do the following steps − Read the PDF file. Define a transformation matrix to apply on the pages of PDF to get their images. Count the total number of pages for error checking. Define the screen (the canvas) for our GUI. Define a helper function for converting a PDF page to a PIL image. Define ... Read More
Pandas is an extremely popular data handling library used frequently for data manipulation and analysis. The Pandas library offers powerful features for analysis such as grouping to analyze various samples having some common features. In this article, we are going to learn how to add these summary statistics obtained through groups of samples as a new column in our existing Pandas dataframes. NOTE − The code in this article was run on a jupyter notebook. Let's begin by importing Pandas. import pandas as pd ExampleFollowing is the sample d ataset we will work on. It has 3 columns storing ... Read More
Pandas is a super popular data handling and manipulation library in Python which is frequently used in data analysis and data pre-processing. The Pandas library features a powerful data structure called the Pandas dataframe, which is used to store any kind of two-dimensional data. In this article we will learn about various ways to add a header row (or simply column names) to a Pandas dataframe. NOTE − The code in this article was tested on a jupyter notebook. We will see how to add header rows in 5 different ways − Adding header rows when creating a ... Read More
Introduction Docker is a popular platform that enables users to run and manage applications inside containers. Docker containers provide a lightweight and efficient way of isolating applications and their dependencies from underlying host system. However, in some cases, it may be necessary to connect from a Docker container to resources in host system. This article will discuss various ways to connect from Docker containers to resources in host. Accessing Host System By default, Docker containers are isolated from host system. This means that they cannot access any resources in host system unless specific configuration is done. following are some ways ... Read More
The term "digital marketing" describes the use of such online platforms and technology to advertise a business, item, or company. In the era of digitalization, digital marketing is now a crucial part of every firm's revenue business plan. Digital marketing's key benefit is the fact that it enables firms to connect with a broader customer base than they could with conventional advertising strategies. Certain ethnicities and different regions can be targeted via broadcast platforms including media platforms, emailing, browsers, smartphone apps, and webpages. This enables companies to specifically target certain demographic groups with their promotional messaging, increasing traffic and conversions. ... Read More
The term "page impressions" describes how many instances a person has visited or retrieved a certain web-based website. Page impressions are just a statistic used throughout digital marketing to estimate how well internet marketing efforts are doing. To keep count of how frequently consumers, see their commercials, companies employ page impressions. This measure is very helpful in figuring out how far a marketing campaign reaches people and what effect it could have. Remember that page impression can sometimes not correspond to user participation or results, though. A digital marketing campaign's performance may also be determined by looking at other ... Read More