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How can you improve the effectiveness of your SEO strategy? You can answer these questions and more by monitoring the various performance metrics that you can use to develop and implement effective strategies. KPIs are a set of tools that allow you to identify which actions work and which don't. One of the most important factors that you should consider when it comes to monitoring the performance of your website is ensuring that you are spending the right amount of money on the right keywords. KPIs for SEO are tools that help you measure the effectiveness of your efforts. They ... Read More
Through search engines, we can see what our collective wants, concerns, and questions are. Being knowledgeable about SEO can help you develop effective business strategies. For instance, by analyzing the volume of searches, you can determine the demand for a particular product idea. Unfortunately, most of the tools that are used for e-commerce SEO are usually much more expensive than you can afford to spend There are a lot of great all-purpose SEO tools, such as Moz, SEMRush, and Ahrefs, but they can be very expensive when you start a blog. There is therefore a need for free SEO tools ... Read More
Adding badges to list groups in Bootstrap is a crucial aspect of creating engaging and informative user interfaces. Badges provide developers with the ability to display important information such as notification counts, unread messages, or upcoming events alongside list group items, allowing users to quickly and easily identify relevant content. While adding badges to list groups in Bootstrap may seem like a daunting task, the process can be easily accomplished with the proper guidance. In this article, we will explore the step-by-step approach to adding badges to list groups in Bootstrap, highlighting the underlying syntax and customization options available within ... Read More
CSS (Cascading Style Sheets) is an essential tool for web developers to enhance the visual looks of the web pages. With CSS, we can customize the layout, color scheme, and typography of the website. CSS provides multiple ways to target and style specific HTML elements based on their attributes. One of the most useful and powerful methods to select elements is by using data attributes. What are data attributes? Data attributes are HTML attributes that provide additional information about an element, that information is not visible to the user but can be accessed by scripts or CSS. These attributes begin ... Read More
Images are an important part of the web page, and they need to be rotated sometimes to make them look better or fit on a web page. Image rotation in HTML is a relatively simple process that can be completed using CSS. The process of changing the orientation of an image from a specific angle is called image rotation. The CSS transform property is a common and easy way to rotate an image. This property is used to move, rotate, scale, and perform several kinds of transformations of elements. Syntax Following is the syntax to rotate image in HTML − ... Read More
CSS is a powerful module for web designers to control the visual layout of a website. One of the most common visual layouts used in web design is flex-box to create flexible and dynamic web layouts. It provides a simple and effective way to align items within a container in different ways, including right-aligning flex items. What is flex-box? Let's first understand what flex-box is. Flex-box is a CSS layout module that provides a flexible way to create layouts for different screen sizes and devices. It is built around two main concepts: first concept is flex containers, which are parent ... Read More
With almost every industry receiving a blow during the pandemic, the digital marketing sector naturally got affected, at least to some extent. Initially, businesses had put their marketing activities on hold until they figured out more effective ways to promote their products and services. Due to high unemployment rates and salary cuts, people were reluctant to spend their hard-earned money on luxury or unnecessary items. Besides, customers were forced to stay indoors to maintain social distancing norms, which compelled many traditional brick-and-mortar stores to close their doors. Such a situation made businesses think of strengthening their digital advertising strategies ... Read More
Advertisers and digital marketers often have a hard time staying on top of search engine results. They need to take care of multiple factors, such as different performance marketing strategies and pricing models. By defining marketing objectives, advertisers determine the best approach to advertise a campaign and use appropriate performance metrics to gain more valuable insights. Adding to your challenges, there are innumerable terms advertisers need to learn, making things overwhelming for new advertisers and small-scale businesses. However, once you grasp a basic idea of different performance marketing pricing structures, you can make smarter decisions. You can determine the ... Read More
Digital marketing has transformed the way advertisers used to promote their brands and goods or services. By implementing intelligent technologies and tools, eCommerce businesses can target their audience better than ever, and deliver higher customer experiences. Digital marketing is a form of marketing that uses electronic devices to promote one’s products and services, usually over the Internet. It uses different digital channels, like websites, social media platforms, mobile applications, search engines, online videos, display ads, emails, text messages, and more. Online marketing involves multiple stages, such as researching, promoting, selling, and finally, delivery or distribution. 7 Ways Digital Transformation ... Read More
A company's brand is worth a million dollars, as your brand name alone can bring in huge business. Your brand is a combination of all the things that make it unique, including its name, identity, color, and design of your brand logo, the specific products and services you offer, and everything in between. You can measure your brand’s impact on your increased revenues and reduced marketing costs. Because a brand name can tell a lot about your products and services without investing too many resources in your marketing efforts. A brand that has created high credibility and loyalty among ... Read More