Which of the Top 10 Digital Marketing Mentors Should Every New Digital Marketer Follow?


Businesses today are shifting their operations online to consume the benefits of the digital world. In simple terms, "digital marketing" means all the initiatives taken by the business to promote its goods, services, or brand name to the customers through digital platforms and the internet. Digital marketing as a career today has huge potential, and just like every career, it is crucial for you to stay updated regarding every new development. Following digital marketing influencers or digital marketers will help you stay abreast of new developments as well as how the market is reacting to the new developments. It will help you in the unlearning, learning, and relearning processes.

In this article, we will understand which are the top 10 digital marketers that you should follow on social media platforms and why.

The top 10 digital marketing mentors that every aspiring as well as established marketer should follow

Neil Patel  

He is known for Search Engine Optimization (SEO) and Quicksprout.

You can see his active presence on YouTube, podcasts, Twitter, and blogs.

He is the co-founder of Ubersuggest, Crazy Egg, Hello Bar, Kissmetrics, and others. He has also been recognized by former President Obama as one of the top 100 entrepreneurs under 30, and he has made Forbes’ list of the top 10 online marketers. All the person does is create innovative and radical marketing strategies. These strategies are based on data and consumer insight and offer the company out-of-the-box solutions to increase sales and improve the customer experience. Companies like Amazon, MBC, and HP have appointed him for their marketing strategy development and implementation.

Sourav Jain 

He is known for teaching digital marketing to more than 100,000 students and for his digital marketing initiatives.

His active presence is on YouTube, podcasts, Twitter, social media, and blogs.

He has helped big brands like Manyvar, Bosch India, ChuChu TV, and others with his out-of-the-box marketing strategies and plans. He entered the digital marketing world when he was just 17 years old. He is the co-founder of the company Digital Scholar, and he believes that digital marketing is all about practices.

Larry Kim

He is known for Mobile Monkey Incorporation and WordStream—PPC Marketing.

His active presence is on blogs and Twitter. Instagram handle link is: https://www.instagram.com/kim_larry/?hl=en, while the Medium blog link is: https://larrykim.medium.com/ .

Larry Kim is the CEO of Mobile Monkey Incorporation and WordStream. He has been ranked as the 8th best writer on Medium. He is known for his in-depth industry knowledge and impeccable digital marketing ideas. Wordstream is the leading keyword research provider, while Monkey Incorporation has been very successful with Facebook Messenger. An individual can easily subscribe to his tips and tricks to thrive in the digital world.

Rand Fishkin and Rand Fish 

He is famous for MOZ and Spark Toro.

Rand is actively present on Twitter and YouTube.

Rand started his digital marketing journey in 2003. He is the founder and CEO of MOZ.com. Today, Moz.com helps users through keyword analysis as well as provides detailed feedback to the consumers regarding their website and its operations. He provides his followers with his opinions as well as data-driven insights on the workings of the digital marketing world.

Lilah Bullock  

She is known for lead generation, website conversion, sales funnels, content marketing, and digital coaching, and is the founder of the company Lilah Bullock Limited.

You can see her active presence on YouTube, LinkedIn, and Twitter.

She is the founder and CEO of Lilah Bullock Limited and is known for transferring her impeccable knowledge and providing updates on lead generation. She has been on the Forbes list of the top 20 social media influencers.

Ryan Desis 

He is known for customer value optimization.

You can find his active presence on Digital Marketer podcasts, Twitter, and blogs.

He has worked in different industries like beauty, health, home decorations, survival and preparedness, investing and finance, and others. He is the creator behind the Customer Value Optimization tactic and the CEO and founder of Digital Marketer.com. His aim is to work on effective marketing techniques for young minds.

Gary Vaynerchuk 

You can find his active presence on YouTube, Twitter, podcasts, and the website.

He started his business in his early childhood and is known as a digital marketing expert, angel investor, agency owner, public speaker, and founder of VaynerMedia. He has flourished on YouTube, and there is a lot that you can learn from his journey and his insights into the workings of the digital world.

Ann Handley 

You can find his active presence on Facebook, Twitter, and LinkedIn, and he is famous for his company, MarketingProfs.

She is one of the people who is known as the digital marketing pioneer in the digital marketing world, and along with this, she was named the world’s first chief content officer. She is known for content marketing, and her works in content marketing are worth a thousand reads. She has also written books on the topics of Content Rules and Everybody Writes. If you aspire to be a content marketing specialist, she is a must-follow for you.

Pam Moore  

She is known as a social media marketer.

You can find her active presence on her website, on Twitter, and on podcasts.

Pam today has earned more than 1,000 followers for her commendable work and knowledge regarding content optimization and social media marketing strategies. She has trained beginners and professionals on how to do excellent work. Social media content and brand development, which are the two most demanding things in the digital marketing domain, are her areas of expertise. Follow her if you are aiming to excel in these niche digital marketing domains.

Eric Siu  

Eric is actively present on Facebook, Twitter, and LinkedIn.

Eric is known for creating custom digital strategies for the company and is the founder of the brand Single Grain LLC. He has collaborated with other top digital marketers, like Neil Patel, to create content and strategies for top companies. His specialization is in custom digital strategies for brands. He has worked with brands like Amazon, Uber, Nordstrom, and others. 

People should keep in mind that this is a very generalized list, and you should always make alterations to the people you follow as per your industry and the products that you are working on. Also, do not forget to include some local digital marketers working in your location or your business’s location to get more data-driven insights and consumer preferences.

All the amazing and outstanding digital marketers mentioned above are world-renowned. One thing that was similar or identical among all of them was their love of digital marketing. They might excel and work in different domains of digital marketing, but collectively they believed that digital marketing can make a difference in how businesses sell and how customers consume. They were relentless in their pursuit of the digital journey and wanted to excel and try out as many things as possible. You should always work to bring in your original thinking and work in the industry, but the digital marketers mentioned above can guide you in the right direction. Always be humble, and success is waiting for you.

Updated on: 06-Apr-2023

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