Stand Alone

Be Yourself Because Everyone Else Is Taken.

− Oscar Wilde

While reading this chapter, be careful because this chapter describes the most important aspect of your personal branding.

What is Meaning of Stand Alone?

To distinct from the crowd, you have to be true to yourself. There are individual differences, so you are unique and you have the unique quality; all you need to do is introspect yourself and then adhere with that. DO NOT IMITATE ANYONE irrespective of his/her high amplitude success.

So, stand-alone means making your own likeness and creativity unique rather stealing from someone else.

Why to Stand out from the Crowd?

Generally, people are attracted to creativity and uniqueness. Uniqueness can make you more appealing by keeping you out from the crowd. Distinctiveness gives an advantage over the common thing and in competition as well. For the common or alike products, you need to pull the peoples attention, but unique product in itself is a point of attraction.

How to be Unique?

Following are the important guidelines that will help you to introspect your uniqueness −

List your Likeness − All of us have the unique characteristics; so, take a notebook and write down your likeness, passion, quirk, and past experience.

Prioritize Your List − Now, thoroughly read your list and prioritize them, which one you like most and so on.

Blend Your Uniqueness and Your Goal − Based on the above exercise, blend your most unique points with your goal.

These are a few exercise and tips of personal branding (detail personal branding exercise is given in the last Exercise chapter). I can affirm that this tutorial is very much informative, but definitely not conclusive.