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Do gold ornaments serve any other purpose other than being symbols of wealth and vanity?
The usage of Gold has been there for a long time in the society that nearly 175,000 tons of gold have been mined since the beginning of civilization. Of all the metals available, women have a much intense attachment towards Gold. Of all the world’s current gold consumption, India imports one-quarter of the global supply. In Indian weddings, it is the quantity of gold jewelry worn by a bride that stands as a symbol of the opulence of the bride’s family.
Anything Else?
Buying Gold is mostly considered as an act of investment. Gold jewelry can serve the dual purpose of being ornamental and a financial asset. Gold loans are often taken to serve the emergency financial needs.
Along with adding some financial value, Gold brings a sense of security and satisfaction to the family. Possession of gold or gold ornaments is believed to bring good luck.
Gold also offers an emotional attachment throughout the family hierarchy as the traditional gold jewelry is often passed on to the next generations as a carrier of ancestral memories and identity.
Gifting gold ornaments passes on the blessings of affluence and speaks of the generosity and affection of the person gifting it.
In the case of prodigal and spend-thrift persons, buying gold ornaments offers a better investment plan than spending on fancy and expensive cars, shoes, watches, bags etc. which has little resale value when compared to Gold.
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