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Every day millions of people search the net for their needs, either they buy something or explore various products to take a buying decision later. Imagine, the huge opportunities one can get from that. The visitors can be your potential customer on any given day. You can generate the much-needed revenues by converting them to your real customer.But, what happens when your site is not appearing on the top of the search results page? The visitors won’t visit your site and you definitely lose the potential customers, isn’t it?Let’s assume that you have created a nice search friendly website for ... Read More
Cloud computing is one of the hottest areas in IT sectors which has been a game changer. Cloud has moved the on-premise environment to internet environment and created a single platform of access. Since, the environment has moved to the network of network, one should be very careful with respect to security issues. During the initial phase, cloud suffered a lot with the security issues. Continuous research in the area of cloud security has created huge impact and built trust among the cloud users.Various security features made the non-cloud users to move towards cloud. In this article, I am going ... Read More
As the world, around goes increasingly digital, every aspect of our lives and every industry is facing disruption through technology. In 2017, many more industries will be disrupted since the convergence of multiple technologies and integrations results in an exponentially increasing potential for disruption in the future of work, commerce, manufacturing, and so on.Artificial IntelligenceWe’ll remember 2017 as the year of robots. Facebook CEO Mark Zuckerberg has already shown us what AI can do by coding a virtual assistant for his house.While using AI, we can ensure to turn the air-conditioner off before we leave the house might be a ... Read More
Having worked as a software tester for so many years, we get to have that “eye to test”. You tend to look for defects/ gaps everywhere, and almost in everything. But, even after years of experience, if you are not able to get bugs in the system to test, you need to exercise your skills. You need to exercise your mind, to look for errors.Quality is the biggest priority for all software products. With the booming software testing industry, the demand for skilled testers is on the rise like never before. With the right set of skills, you not only ... Read More
Gone are the days, when companies were used to recruit large numbers of marketing professionals to market their product. They had very few options in their hand and that restricted to certain boundaries. They used to market either by giving the advertisement in the local newspapers, distributing the pamphlets or physically knocking each and every door of the city under the extreme heat of the summer, shivering cold during winter or the unending rains of the rainy seasons. But, despite their best efforts, still, the product used to reach a limited number of people.Then the age of the internet has ... Read More
Definition: Net Concept of Working CapitalThe net concept of working capital is a qualitative concept that focuses on the liquidity of funds that must be maintained in order to meet short-term liabilities. It is obvious that a company would need enough funds to meet the day-to-day needs of its operation, so that it can survive and meet its long-term goals. The net concept of working capital management should be applied to organizations individually as there is no precise measure to which the net concept of working capital management should be applied to a company.Like the gross concept of working capital ... Read More
There are mainly two types of working capital–gross working capital and net working capital. Although many people tend to use the two alternatively, there are some stark differences between the concepts of working capital. Therefore, it is important to know the differences so that no confusion arises while considering the two concepts of working capital.Following are the differences between Gross Working Capital and Net Working Capital −Investment in current assets vs. liabilities to be paidGross working capital is the investment of a company in its current assets. Current assets are the items that can be converted to cash within a ... Read More
To measure a company’s success is to measure the growth of the company. There are a host of manners in which a company’s growth potential can be assessed.Assessment of Company’s Growth PotentialFollowing methods are the most significant ones to calculate the growth potential of a company −Revenues and EarningsRevenues and earnings that are obtained via sales are good indicators of a company’s growth potential. The money that a company makes via sales is a factor that determines whether the company is strong and if so how much its potential to grow.The money left after paying for all expenditures is the ... Read More
What is Sustainable Growth?The sustainable growth of a company is the growth that it achieves without having to finance its projects externally. In other words, the sustainable growth rate is the maximum rate of growth a company can achieve with its own funds.For example, a company may use retained earnings for furthering its expansion or increasing output. Such growth would not need external support. Such growth in finance is known as sustainable growth.The Sustainable Growth Rate (SGR) of a company shows how well it manages its day-to-day activities, such as paying the bills and getting paid for its goods and ... Read More
What is a Long-Term Financial Plan?A long-term financial plan is a projection of the business’s doable things to reach the financial goal of the organization. The business, therefore, must create the plan so that it acts as a warning, showing the pitfalls of cash flow dips, pinpointing the best time to execute tasks, and identifying financial needs for the future.A long-term plan is usually longer than a single-year plan as a short-term plan is usually of a year or less, whereas long-term plans have tenures of more than one year. Long-term planning is more static; it may include the facets, ... Read More