Digital Marketing Jobs

In-Demand Digital Marketing Jobs

The Digital Marketing Jobs page is a dedicated space that brings prominent and valid digital marketing roles worldwide to one place for you to explore and apply for. It is a subspace of a sophisticated Job Search portal launched by Tutorials Point.

Digital Marketing is becoming crucial for businesses to thrive in this digital transformation era. To help you excel in this ever-evolving market, Tutorials Point has launched various resources, and now with the new Job Search portal, you can explore the popular digital marketing job openings and apply for the best-suited role.

Explore the best Digital Marketing Jobs

Digital Marketing refers to all the marketing efforts occurring on the internet. With Digital Marketing, businesses use various digital channels such as social media, email search engines, etc., to connect and engage current and prospective customers.

Digital Marketers are those who drive brand awareness and lead generation through all these digital channels including both free and paid channels that are at the disposal of a company. A Digital marketer is in charge of the key performance indicators of each channel and is responsible for the performance of that channel.

If you are someone aspiring to become a digital marketer, make use of all the relevant resources Tutorials Point has to offer for your upskilling. Millions of learners grow professionally every month by visiting the platform and using its free and paid resources.

You can use the advanced Job Search portal for absolutely free and explore all digital marketing careers from around the world. You can apply for the roles in your desired city and land your dream job.

How to apply for Digital Marketing jobs?

The following steps can help you get the right role in Digital Marketing jobs:

Get a High School Diploma:  Almost all employers look for at least a high school degree from their prospective employees. If it is applicable, getting trained in creative writing, graphic designing, web designing, and advertising right from the high school level can benefit greatly.

Obtain a College Degree: A bachelor's or master's degree, although not a mandatory requirement, can still be of great advantage. Depending on the role you want to apply for, a bachelor's degree or master's degree can influence the recruiter in your favor. For example, an MBA in marketing can cut short your pursuit of landing a higher position than those who need to take add-on training at every step.

Do Detailed Company Research: Make use of the Digital Marketing Jobs page by Tutorials Point to research the companies you are interested in. Check the job requirements posted by them and assess your strengths and qualities. Prepare a compelling resume that bridges your expertise with their requirements.

Show Your Expertise: Your resume should always highlight your achievements more than your participation in activities. Prepare to give a remarkable interview by articulating your relevant Digital Marketing Expert skills, creativity, and problem-solving skills. It goes without saying that you need to possess technical knowledge in the field. However, it adds more value to your profile if you can detail the value you brought to the previous organizations running digital marketing campaigns.

Choose the Right Platform: Visit the jobs page by Tutorials Point. Use the sophisticated search by typing in the role you are looking for and the city you wish to work in. You will be provided with a digital marketing vacancy list in the city of your choice. Explore these roles and click on the position that interests you. Check the job descriptions and see if they match your expertise and apply.

Scope of Digital Marketing

Digital Marketing has proven to be a profound way to close the gap between the brand and its customers. As the population is becoming more reliant on digital platforms, there is a soaring demand for talent in the digital marketing field. According to a survey conducted by Forbes, 82% of consumers shop or conduct online research.

According to the US Bureau of Labor Statistics, there is a better forecast for the growth of Digital Marketing in the US. Roles like Marketing Research Analyst and Marketing Specialist are looking at 13% growth in job roles between 2022 and 2032. In India, according to Expert Market Research, the Digital Marketing field is expected to grow at a CAGR of 30.3% from 2024 to 2032. It assessed that the market will reach $55.328 billion by 2032 in the same time frame.

According to Statista, as of the second quarter of 2023, Facebook hosts roughly three billion monthly users. Making it the most used online social media platform in the world. Google on the other hand had over 274.49 million unique visitors as of February 2023, and a market share of 61.4% among leading search engine providers in the US. The search engine giant is ranked as the most visited multi-platform web property in the United States. As users spend most of their time on Search Engines like Google and social media platforms like Facebook, it makes it clear that businesses need digital marketing hiring to thrive in these giant platforms.

Top Jobs in Digital Marketing

The Digital Marketing field hosts some of the diverse job roles that uplift the efforts of businesses to increase their brand visibility and credibility. Let us look at such crucial roles categorically.

Jobs in SEO

SEO is one of the cost-effective digital marketing strategies that also provides long-lasting results. It caters to the organic traffic on search engines which is essential for businesses to grow. SEO has proven to be a major contributor to increased global reach. Implementing the right SEO strategies will provide measurable results and a strong edge over competitors.

Popular Jobs in SEO:

  • SEO Specialist
  • SEO Consultant
  • SEO Director
  • SEO Account Manager
  • SEO Strategist
  • SEO Content Writer

Jobs in PPC

Pay-Per-Click, which is widely known as PPC is a promising strategy in digital marketing. In PPC, advertisers pay publishers a certain amount every time their advertisement is clicked. It is intended to draw traffic to the websites. You can find PPC in digital marketing is widely used by platforms such as Google and Facebook.

Popular Jobs in PPC:

  • PPC Analyst
  • PPC Manager
  • PPC Executive
  • PPC Expert
  • PPC Specialist
  • Paid Search Account Manager

Jobs in Social Media Management

Social media is a big arena with a lot of potential for high returns for businesses. Social Media Management involves several roles that serve different purposes. Some roles are responsible for analytics and they observe the progress of campaigns and their outcomes. Some roles focus on content creation. They are responsible for what content is shared on business social media handles. While analytical roles are expected to require sound experience in statistics, numbers, and charts, content-curation roles need creativity and strategic thinking.

Popular Jobs in Social Media Management:

  • Social Media Coordinator
  • Social Media Specialist
  • Social Media Manager
  • Digital Strategist
  • Brand Manager
  • Content Curator
  • Social Media Community Manager

Jobs in Content Marketing

Content Marketing typically includes posting relevant blog posts, creating content for social media, creating educational videos or podcasts, or providing information in various formats to help the target audience. Content Marketing roles can be found in different forms. While some companies specialize in providing content marketing for their clients, some hire content marketing teams for their own businesses.

Popular Jobs in Content Marketing:

  • Content Specialist
  • Content Editor
  • Copywriter
  • Content Manager
  • Advertising Manager
  • Content Strategist
  • Graphic Designer

Digital marketing jobs for freshers

The Digital Marketing field offers versatile jobs, flexibility, and lucrative pay. There are a great many opportunities existing and growing in the industry. With complete knowledge of the domain including copywriting, search engine optimization, and social media, you can land the perfect role. Although getting an entry-level job seems challenging, with developed digital marketing skills, practical experience, and confidence, you have ample opportunities.

Popular digital marketing jobs for freshers:

  • Social Media Marketing Executive
  • Content Marketing Executive
  • Digital Marketing Executive
  • Search Engine Optimization Executive
  • Search Engine Marketing Executive
  • Email Marketing Executive
  • Marketing Automation Executive

Digital marketing jobs work from home

Remote or work from home jobs are becoming more of a norm post Covid-19. A digital marketing work from home job will let perform your duties from anywhere in the world. As the job market is expanding globally, businesses around the world are open to hiring talent from across the globe. Companies are also hiring talents in different types of roles to help them reach their target audiences online.

Popular work from home digital marketing jobs:

  • Digital Strategist
  • ECommerce Developer
  • Web Analytics Manager
  • Google Analytics Expert
  • Programmatic Media Manager
  • Email Designer/Developer
  • Marketing Automation Manager

Freelance digital marketing jobs

Freelance opportunities offer flexibility and control in one’s career allowing them to work on their own conditions and also pursue their passions. According to a Fiverr survey, 66% of US workers wish or planning to join a freelancing platform in 2023. There is also a significant rise in freelance digital marketing jobs. The following are some of the high-paid freelance digital marketing jobs.

Popular freelance digital marketing jobs:

  • Digital Marketing Strategist
  • SEO Consultant
  • CRO Specialist
  • Content Writing
  • Video Editor
  • ECommerce Specialist
  • Video Marketing Specialist
  • Influencer Relations Manager

Salary in Digital Marketing

Let us look at some of the prominent roles in Digital Marketing and their average annual pay in different countries, according to Glassdoor.

Chief Marketing Officer

Experience: 5+ years

US: $145,000 - $267,000 per year

UK: £81,000 - £159,000 per year

Canada: $108,000 - $218,000 per year

India: ₹13,00,000 - ₹67,00,000 per year

Marketing Manager

Experience: 4+ years

US: $68,000 - $100,000 per year

UK: £41,000 - £56,000 per year

Canada: CA$57,000 - CA$87,000 per year

India: ₹9,00,000 - ₹20,00,000 per year


Digital Marketing Lead

Experience: 5+ years

US: $66,000 - $113,000 per year

UK: £56,000 - £99,000 per year

Canada: $52,000 - $82,000 per year

India: ₹7,00,000 - ₹18,00,000 per year


Digital Media Manager

Experience: 4+ years

US: $56,000 - $95,000 per year

UK: £34,000 - £62,000 per year

Canada: $64,000 - $96,000 per year

India: ₹7,00,000 - ₹10,00,000 per year


SEM Specialist

Experience: 2-4 years

US: $68,000 - $112,000 per year

UK: £33,000 - £57,000 per year

Canada: $48,000 - $66,000 per year

India: ₹4,00,000 - ₹8,00,000 per year


Digital Marketing Manager

Experience: 4+ years

US: $66,000 - $100,000 per year

UK: £48,000 - £68,000 per year

Canada: CA$53,000 - CA$81,000 per year

India: ₹5,00,000 - ₹13,00,000 per year


Brand Marketing Expert

Experience: 2-4 years

US: $56,000 - $86,000 per year

UK: £37,000 - £57,000 per year

Canada: $58,000 - $80,000 per year

India: ₹5,00,000 - ₹9,00,000 per year


Digital Project Manager

Experience: 4+ years

US: $64,000 - $98,000 per year

UK: £39,000 - £61,000 per year

Canada: $66,000 - $90,000 per year

India: ₹11,00,000 - ₹18,00,000 per year


Digital Marketing Specialist

Experience: 2-4 years

US: $48,000 - $74,000 per year

UK: £44,000 - £62,000 per year

Canada: $54,000 - $82,000 per year

India: ₹4,00,000 - ₹9,00,000 per year


SEO Specialist

Experience: 2-4 years

US: $50,000 - $85,000 per year

UK: £27,000 - £43,000 per year

Canada: $49,000 - $71,000 per year

India: ₹20,000 - ₹40,000 per month


Email Marketing Specialist

Experience: 2-4 years

US: $49,000 - $75,000 per year

UK: £32,000 - £47,000 per year

Canada: $58,000 - $80,000 per year

India: ₹23,000 - ₹39,000 per month


Content Manager

Experience: 4+ years

US: $52,000 - $89,000 per year

UK: £41,000 - £60,000 per year

Canada: $56,000 - $83,000 per year

India: ₹5,00,000 - ₹11,00,000 per year


Top companies hiring Digital Marketers

The following are some of the popular companies that are hiring digital marketers:

  • IBM
  • ABC
  • Deltax
  • Amazon
  • Google
  • DigitalMarketer
  • Cybage Software
  • Media.net
  • Freshworks
  • Done By None, and more!

Visit the Digital Marketing Jobs page to explore the digital marketing job vacancy list for more popular organizations around the world that are hiring for digital marketers.

Tips to Crack Any Digital Marketing Interview

Follow the coming tips to ace any digital marketing interview:

Build a Strong Online Portfolio: Marketers are expected to portray a strong online presence. Right from your email address, your choices, and your strategies need to sound professional in the digital marketing field. Curate your social media and online presence to display your digital skills. Creating a blog or website can also benefit greatly to your profile.

Get a Good Understanding of Search Engines: Search engines are prominent digital channels for all businesses. You need to have sound knowledge of Search Engine Optimization to understand how to attract users and improve search engine and social media advertising. It also helps to know how to write appealing content that search engines prefer.

Master Popular Digital Marketing Tools: Digital Marketers often work with tools relevant to the channel they are working on. You can use these tools to design and evaluate marketing campaigns, measure channel performance, and create reports for management or clients. Learning these tools will help you stay current with the latest trends and improve your employment chances.

Adapt Continuous Learning: Digital Marketing is a field that is constantly evolving and changing. To keep up with the trend, you need to invest your time and resources in continuous improvement. Tutorials Point has curated various online certificate courses and designed certification programs to help learners upskill. The curriculum is constantly updated so that the ones who brought the program are always aware of the latest trends.

If you are aspiring to become a high-paid digital marketer, make the most of Tutorials Point. Learn everything about the field, explore the job roles, apply for the best-suited ones, and land your dream job all from one place.


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