Articles on Trending Technologies

Technical articles with clear explanations and examples

What is the Future of Digital Marketing in Pharma?

Prita Roy
Prita Roy
Updated on 23-Mar-2023 340 Views

The Pharma industry falls into the emergency service category as the industry works for life-saving drugs and medical equipment and establishes a connection between patients and products. Digital marketing, therefore, plays a crucial role in becoming a bridge between users and product providers. If you want to know the future of digital marketing pharma, look into the insights we will provide in this article. The Pharma industry has been serving the emergency service, and millions of people depend on several life-saving drugs and doctors’ suggestions to stay healthy. Therefore, the industry manages to reach out to the maximum number ...

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What is the Future of Digital Marketing Agencies in India?

Prita Roy
Prita Roy
Updated on 23-Mar-2023 393 Views

A business's digital presence can earn good revenue within the target time if all the other parameters match it. Indian business market and model are no exception. Therefore, the future of digital marketing agencies in India is potentially high. If you want to start your own agency and know the growth of the agencies in India, read the article. Digital marketing agency focused mainly on a service provider. Some agencies provide all the digital marketing services under one roof; some provide specific services that have demand in the market. Thus, clients get the services as per their requirements and ...

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What is The Function of YouTube for Digital Marketing?

Prita Roy
Prita Roy
Updated on 23-Mar-2023 839 Views

The second largest search engine after Google, YouTube is a powerful platform for digital marketing. Every day millions of viewers create their accounts, watch valuable content, ask queries, and search the content they're watching for specific information. Such an engaged platform has several functions in digital marketing. If you want to know in detail, keep reading the article. A video speaks louder than words. Here lies the popularity of YouTube because it allows users to upload videos on several topics to educate the watchers and inform them with helpful information. Like other social media, YouTube also becomes a favorite ...

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What is the Digital Marketing Landscape and Strategy: An Overview

Prita Roy
Prita Roy
Updated on 23-Mar-2023 4K+ Views

In the broad scenario of business expansion, lead generation, and increase in sales, the contribution of digital marketing has been undeniably blooming. Therefore, the landscape of digital marketing referring various channels, techniques, and tools to outreach to customers through paid and organic marketing processes. However, the strategy might differ based on your product or service to engage your target audience online, but the goal remains the same. This article will show you the digital marketing landscape and strategy and its impacts. Let's understand in detail! What is Digital Marketing Landscape and Strategy? Digital marketing is a vast ...

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What is Growth in Digital Marketing?

Prita Roy
Prita Roy
Updated on 23-Mar-2023 329 Views

Since business gets immense response through online marketing activities, the bar graph of digital marketing never slows down. As online users have been growing, so have the opportunities for digital marketing. However, a few more factors contribute to its growth aspect. If you're planning to start digital marketing and looking for the answer whether growth in digital marketing, read the post to get the input. Growth in any sector depends on its impact on business and how the revenue is generated using it. In this light, digital marketing is promising marketing with good growth and opportunities for business owners ...

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What are the Highest Paying Digital Marketing Jobs?

Prita Roy
Prita Roy
Updated on 23-Mar-2023 4K+ Views

Qualifications, experience, and skill sets are the ruling parameters in the job world. Sometimes skills beat the other norms and can land you your favorite job with a good package. Digital marketing job is no exception. If you're figuring out the highest-paying digital marketing jobs you should try, you're on the right page. Keep reading the article and understand how much you can bag if you have similar skills, knowledge, and experience. The salary package depends on various terms and conditions, including the job role and responsibility, company volume, annual turnover, etc. The highest-paid job in the digital marketing ...

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How to add group-level summary statistics as a new column in Pandas?

Manas Gupta
Manas Gupta
Updated on 23-Mar-2023 358 Views

Pandas is an extremely popular data handling library used frequently for data manipulation and analysis. The Pandas library offers powerful features for analysis such as grouping to analyze various samples having some common features. In this article, we are going to learn how to add these summary statistics obtained through groups of samples as a new column in our existing Pandas dataframes. NOTE − The code in this article was run on a jupyter notebook. Let's begin by importing Pandas. import pandas as pd ExampleFollowing is the sample d ataset we will work on. It has 3 columns storing ...

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How to add header row to a Pandas Dataframe?

Manas Gupta
Manas Gupta
Updated on 23-Mar-2023 7K+ Views

Pandas is a super popular data handling and manipulation library in Python which is frequently used in data analysis and data pre-processing. The Pandas library features a powerful data structure called the Pandas dataframe, which is used to store any kind of two-dimensional data. In this article we will learn about various ways to add a header row (or simply column names) to a Pandas dataframe. NOTE − The code in this article was tested on a jupyter notebook. We will see how to add header rows in 5 different ways − Adding header rows when creating a ...

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What is a Spider in Digital Marketing?

Abhimanyu V
Abhimanyu V
Updated on 23-Mar-2023 1K+ Views

The term "digital marketing" describes the use of such online platforms and technology to advertise a business, item, or company. In the era of digitalization, digital marketing is now a crucial part of every firm's revenue business plan. Digital marketing's key benefit is the fact that it enables firms to connect with a broader customer base than they could with conventional advertising strategies. Certain ethnicities and different regions can be targeted via broadcast platforms including media platforms, emailing, browsers, smartphone apps, and webpages. This enables companies to specifically target certain demographic groups with their promotional messaging, increasing traffic and conversions. ...

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What is a Page Impression in Digital Marketing?

Abhimanyu V
Abhimanyu V
Updated on 23-Mar-2023 507 Views

The term "page impressions" describes how many instances a person has visited or retrieved a certain web-based website. Page impressions are just a statistic used throughout digital marketing to estimate how well internet marketing efforts are doing. To keep count of how frequently consumers, see their commercials, companies employ page impressions. This measure is very helpful in figuring out how far a marketing campaign reaches people and what effect it could have. Remember that page impression can sometimes not correspond to user participation or results, though. A digital marketing campaign's performance may also be determined by looking at other ...

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