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What is FemTech: Solutions and Future
What is FemTech?
The term FemTech was used in 2016 for the first time which consists of products related to women's health. Currently, there are more than 700 FemTech Companies that deal with products and services related to women's health. FemTech helps women in different kinds of situations ?
- Maternal health
- Menstrual health
- Menopause
- Contraception
- Cardiovascular disease
- Osteoporosis

Benefits of FemTech
FemTech has provided many benefits to women regarding their health issues. Some of these benefits are discussed here ?
Discuss Health Issues
Women face problem in discussing their health issues verbally. Now there are many apps and websites which women can access and discuss the issues in detail. They can share their experiences and also ask their healthcare provider to give advice regarding their health. This will help women in managing their health.
Manage Menstrual Cycles
Menstruation cycles may create problems for some women and they can track their menstrual cycles with the help of FemTech applications. The applications let the women know about their fertility, ovulation, and other things related to their menstrual cycles. These apps also consist of the content which help women to maintain their menstrual hygiene.
Provide support for Pregnancy
FemTech helps women to know about their fertility with the help of fertility tracking tools. This helps the women to conceive easily. When a woman gets pregnant, she can use the FemTech technology to get information related to prenatal care.
Manage Postpartum Care
FemTech also helps in providing postpartum care. The solutions provided by FemTech help women to recover after giving birth. It also provides support for mental health and assists in breastfeeding. FemTech solutions also provide advice to women which can be accessed through smartphones and other digital devices.
Manage Menopause
FemTech provides solutions related to menopause. Women can maintain bone health and also take care of their emotions.
Providing Remote Services
There are many places in India and all around the world where healthcare services are limited. But now they can take the help of FemTech telemedicine services and also consult with doctors remotely. This reduces the cost of travel.
Different FemTech Companies
FemTech companies sell many types of products related to the health of women. We will discuss some of these companies here ?
Maven Clinic
Maven Clinic is a FemTech company that deals in pregnancy and postpartum care and related issues. This is a startup B2B digital healthcare company which provides different kinds of services like video conferencing with physicians. Maven has provided services to millions of people in more than 150 countries. The company was founded in 2014 and is located in New York.
Aspivix
Aspivix is a FemTech company that deals with issues and care related to gynecology. The company has developed Carevix which helps women suffering from tenaculum. The company focuses on creating different types of solutions that can help many women suffering from various diseases.
Bloomlife
Bloomlife is a company which has been launched with the motive of reducing the mortality rate of women in their pregnancy. It provides remote services in which medical experts are contacted online and they deal with the problems of the patients. The company also provides content related to healthcare which provides comfort to the women.
Ava
Ava is a FemTech company which tracks the menstrual cycles of women with the help of artificial intelligence and machine learning. It uses different parameters to provide solutions. These parameters include ?
- Resting pulse rate
- Skin temperature
- Heart rate
- Breathing rate
Ava has the aim of developing such AI-based solutions that can help women during their pregnancy.
Kindbody
Kindbody is a FemTech company that provides healthcare services to women related to fertility and other types of issues. The company was launched in 2018 in New York City. Now it has its branches at 12 locations.
How FemTech Apps Transforming Women's Healthcare?
There are many apps used in FemTech which are being used for transforming women's healthcare. Some of these types of apps are as follows ?
Menstrual Cycle Apps
These are the apps which help women to manage their menstrual cycles and keep track of them. These apps can help women know about their ovulation and fertility. The apps also let the women know about changes in the body due to hormones and different types of symptoms if any.
Pregnancy and Fertility Apps
These are the apps which can be used by those women who are trying to conceive a baby. These apps can be used for tracking fertility and keeping an eye on the development of the fetus. The apps can also be used for managing prenatal care.
Pelvic Floor Training Apps
Women can provide strength to their pelvic floor muscles with the help of these apps. These apps help women to prevent diseases and disorders related to the pelvic floor.
Fitness and Wellness Apps
These are the apps which women can use to perform daily exercises. They can use these apps to make nutrition plans, health tracking, and sessions for meditation.
Breast Health Monitoring Apps
These are the apps which women can use to examine the health of their breasts. The apps also notify users to go for regular check-ups of their breasts. The apps also consist of content related to breast health and diseases.
Birth Control Apps
Women can use these apps to check their menstrual cycles, fertility, and also take care of their pregnancy and birth control methods.
Cancer Diagnosis Apps
These are the apps which can be used to take care of the symptoms that can lead to cancer. Many educational resources are also available which are related to cancers and women can read them to prevent it.
Name of Popular FemTech Apps
Here is a description of some useful apps which women can use for different purposes ?
Clue
Clue is an app which can be used by women to know about menstrual health. Users can track their menstrual periods through the app and also get the prediction about their next period cycle.
Flo
Flo is also an app which women can use to track their menstrual cycle. This app can also be used to know about ovulation. Management of reproductive health is also possible through the app.
Peloton
Peloton is a fitness app which can keep track of the exercises done by users. Prenatal and postnatal workouts can also be tracked through this app.
Glow
Glow is an app which women can use to track their fertility. The app also helps in the prediction of the next menstrual cycle.
Features of FemTech Apps
FemTech apps can be useful if they have the features discussed below ?
User-Friendly Interface
The app should be easy to use so that people who do not have technical knowledge do not face any problems while using the app. Users can use the app to predict their next menstrual cycle and also know the condition of their pregnancy.
Personal Information
Personalized information is required which will help users to track different types of conditions. Some of the pieces of information include age, menstrual cycle, history of pregnancy, and many more.
Tracking Health
The app should be able to track and monitor health. The app should be able to give predictions about the next menstrual cycle, track ovulation, tell about fertility, and many more.
Notifications
Apps should remind users regarding medicines or consultations with a doctor. This can be done by sending notifications.
Wearable Devices
These apps can also be integrated into wearable devices which will let users know about their health. These apps can be installed in the fitness trackers and smartwatches which users can view to continuously monitor their health.
Future of FemTech
FemTech is a technology which is helping women to keep track of different health issues like pregnancy, menstrual cycle, ovulation, and many more. It is expected that technology will advance in the future and women's health will improve. Here are some areas which may get advanced in the future ?
Tracking fertility
Predictions about ovulation can be made easily with the help of AI-powered tools. These tools will be advanced and will be able to provide accurate predictions in the coming years with the help of advanced algorithms.
Monitoring hormones
Many devices are being developed which are able to monitor hormones. One such device is a smartwatch on which a FemTech app can be installed. This device will let the women know about health issues related to pregnancy and reproduction.
Management of Menopause Symptoms
There are many tracking apps in which advanced features are being added so that they can tell about the symptoms of menopause. Menopause is a condition where menstrual cycles stop and women cannot bear a child. Many devices are also being developed that will let the women know about the symptoms of menopause.
Menstrual Health Improvement
Pads are being developed that are based on technology and women will be able to detect leaks and track flows.
Screening of Breast
Breast cancer is common among women and early detection of the disease can be done with the help of advanced imaging techniques. Many monitoring devices have also been developed which can be used to detect the health of the breast.
Monitoring Pelvic Floor Health
Women will be provided with virtual pelvic floor therapy for the treatment of pelvic floor disorder. Bladder activities can be determined by using wearables which will help in providing protection from the disorders.
Mental Health Support
Chatbots will be powered with artificial intelligence which will help in the treatment of anxiety, depression, stress, and other mental health issues.
Conclusion
FemTech is a technology which is helping women to know about different health issues like menstrual cycles, ovulation, pregnancy, breastfeeding, breast cancer, and many more. The technology is being advanced and in the future many apps and devices will be developed which will provide accurate predictions of the menstrual cycles. Women will also be able to determine their breast health, menopause- related issues, etc. with the help of wearables.
FemTech FAQs
1. What types of solutions are provided by FemTech to women?
Different types of solutions are provided by FemTech and women can use them to take care of themselves. These solutions are ?
- Maternal health
- Menopause
- Sexual health
- Fertility
- Contraception
- Pelvic floor health
Besides these, FemTech helps women to determine other types of diseases and disorders and the ways to cure them.
2. Why FemTech is important?
FemTech is important because its mission is not only to provide solutions to women's health but also to develop apps and products which women can use so that they can predict menstrual cycles, ovulation, breast health, pregnancy, and many more.
3. How can FemTech help women during their menstrual cycles?
Many apps have been developed which can be installed on smartphones, smartwatches, etc. Women can use these products to determine their menstrual cycles. These apps can also be used to predict the start of the next cycle. Another advantage of these apps is that they can tell about the symptoms of menopause.
4. Who is more prone to different types of diseases men or women?
According to a study, women are more prone to diseases in comparison to men. Women have to go for more doctor visits than men and this leads to more expenditure. FemTech can help women reduce doctor visits as apps can help them to know the condition of their menstrual cycles, ovulation, pregnancy, etc.