Vishwas Anand


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“An expert in both content and thought leadership, Vishwas Anand sees corporate narratives and executive decisions as intertwined, with the former amplifying companies’ goals and the latter paving the way to bring them to fruition.” - The Holmes Report.

Vishwas Anand is a world record holder and an international multi-award-winning B2B marketing expert. He is working as Content Marketing Strategy & Operations Excellence Leader – Global Marketing at Schneider Electric. Previously, he helped redesign Infosys’ thought leadership website as a destination-site model (became a case study and benchmark for other Infosys sites), reimagined Infosys' publishing model and presented this agile collaborative platform (called a game-changer for B2B) to Infosys co-founder and chairman Nandan Nilekani, and created a first-of-its-kind thought leadership app and Insights Store (ranked #1 among all Sales apps).

Vishwas holds an MBA from IIM Kozhikode and is a distinguished honoree: Top 25 Innovators across the Asia Pacific in Marketing and Communications by The Holmes Report (Class of 2019, one of 4 Indians) alongside luminaries like New Zealand PM Jacinda Ardern, B2B Industry Contributor of the Year by B2B World Summit, BW Businessworld 40 under 40, Sparkies 2022 Awardee, Top 100 Influential Indians by Fox Story India, Marketer of the Year 2020-21 by Global Choice Awards, Communications Professional of the Year 2020-21 (Stevie®Bronze) at The International Business Awards, among “The Greatest Marketing Influencers" by ET Now and The World Federation of Marketing Professionals, JAPAC's Top 13 Content Moguls by CMS Asia 2019, among the “Most Influential Content Marketing Professionals" by the World Marketing Congress, LinkedIn Content 50 among others.

Vishwas has been interviewed as: the Voice of Content Marketing for the Digital Dexterity Report 2019, a Thought Leader for the Red Book of Content Marketing 2018, a Brand Master by the Hindustan Times, and his 3A Content Model has been featured by a Forbes columnist. He was also interviewed as "one of the top-notch content marketing people on the planet" by C-Suite Radio.

Vishwas is a jury member for the DMA Asia ECHO and Asia Pacific Stevie Awards. He has guest lectured at IIMs and a panel speaker at conferences: Oracle CMO Roundtable, World Marketing Congress, DMA Asia Annual Conference, BrightTALK among others. Vishwas is an IDG Influencer and has published white papers and articles for leading publications: Forbes, Tech Republic, Tech in Asia, Finextra, Banking Frontiers, Retailer Magazine, Thrive Global among others.

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