How to grow our YouTube channel by Hosting a 24/7 Live Stream?

YouTube live videos are undoubtedly one of the most powerful ways to get content out there and build an online community. With the experience of broadcasting, content creators can introduce their businesses and personal brands directly to the public, and engage them in real-time, which creates a deeper connection. YouTube Live is a feature that allows you to broadcast directly and engage with viewers live through videos and live chat. It is a simple-to-use tool for creators to engage their communities.

Content creators are using it to broadcast games, run webinars, hold virtual workshops, as well as teach online classes, while e-commerce organizations/digital marketers are using it to create and promote their brands. We have heard of a few big advantages of using YouTube Live streaming around the clock, and how significantly it can increase your channel traffic.

What is continuous live streaming in YouTube?

With 24/7 Live streaming, you can stream pre-recorded videos in a loop. The streaming content will run infinitely in a loop until you stop it. Once you terminate the live stream, the content is gone, but the views, subscribers, viewing hours, and revenue generated from it are still there. The idea of reusing existing videos to boost key metrics for the channel makes 24-hour live streaming increasingly appealing for creators. Many large companies, including Disney and Discovery, have created proprietary streaming platforms.

How to Grow Your YouTube Channel with 24/7 Live Streaming?

The most direct explanation is tied to human psychology. Creating a sense of scarcity, or of only being available for a limited period, gives the human brain less time to make decisions.

Organizations and businesses of all sizes and industries can utilize streaming continuously to capture audience interest, enhance branding, and initiate new streams of revenue. Not only is it one of the best ways for businesses and organizations to engage their audiences, but it is also a great way to drive views while creating a sense of urgency for viewers.

24/7 live stream boosts the channel growth in the following ways:

Generate more views as YouTube prioritizes live streams

YouTube gives priority to live streaming vs. normal videos. The number one defining factor of each channel is traffic, and this is something 24/7 live streaming is great at providing.

Live streams are higher ranking on YouTube, and therefore, they get more views. Streams are not limited in terms of their duration. And any interested user can search and locate your videos at any time.

More viewers lead to more subscribers and that leads to more watch-time

More views mean more subscribers, and that means increased viewing hours.

One of the main advantages of streaming live is you can have several streams running at once, all of them continuing at the same time and on different topics in one feed. Your live-streamed content is easier to discover because it is available all the time, and you can keep viewers engaged across different topics, this will help increase in the watch time drastically.

If your channel is relatively small, streaming is also a good way to increase audience size. These streams are promoted more heavily by the YouTube algorithms, you will get more watch times and subscribers quickly, which is important to grow your channel and enable monetization.

To broadcast via YouTube mobile app, you will need to have at least 1,000 subscribers in your channel. But streaming via a computer or webcam has no restrictions.

Ads are more lucrative on streams.

Advertising is most profitable in streaming. Your streaming videos get more commercial spots and views. Advertisers are more interested in streaming videos compared to normal videos, which leads to higher advertising revenues for streaming videos than normal videos.

And the good news for kids-focused creators: Ads are more expensive on streams vs. regular videos for kids-focused content!

Promote regular videos using streams.

Live streaming is a good way to promote regular videos. With live streams, users who only watched your older videos, or did not watch any of your content, are motivated to come to your channel to check out more of your content.

Music channels can also grow themselves.

Music channels are also capable of growing on their own. Continuous Live streaming is particularly well-suited to music channels' goals on the platform.

YouTube has an enormous built-in audience, which can help you instantly gain increased visibility for your content.

Popular platform

The primary benefit that YouTube offers is the large audiences that the platform draws. You just have to focus on creating outstanding content, as the audience is already built-in, and YouTube helps the outstanding content gain even more visibility. It can act as an enabler for your existing marketing efforts. YouTube is a platform that has a global reach.

Conclusion

Starting a 24/7 live-streaming channel could transform the way viewers experience your business or organization. The good news is, streaming live is easier now than it has ever been. With today’s streaming technologies, you can start professional-grade, around-the-clock streams on a reasonable budget. Anyone with some technical know-how or willingness to learn, you can start streaming in no time. With the industry still growing, there are tremendous opportunities, be it for education, entertainment, sports, politics, news, and more.

To make sure that your ongoing streaming experiences are seamless, sign up with the right streaming forums so that you can concentrate exclusively on creating engaging content for viewers, and giving your channel a bump.