Data Structure
Networking
RDBMS
Operating System
Java
MS Excel
iOS
HTML
CSS
Android
Python
C Programming
C++
C#
MongoDB
MySQL
Javascript
PHP
Physics
Chemistry
Biology
Mathematics
English
Economics
Psychology
Social Studies
Fashion Studies
Legal Studies
- Selected Reading
- UPSC IAS Exams Notes
- Developer's Best Practices
- Questions and Answers
- Effective Resume Writing
- HR Interview Questions
- Computer Glossary
- Who is Who
How Much Money do Online-Digital Marketers Make Annually?
Online digital marketers are quite smart when it comes to making money. They earn quite a hefty amount when it comes to online digital marketing. Read on to know more about how much they earn annually!
Digital marketing is one of the fastest-growing career options globally, and this field has unlimited opportunities. Digital marketing will never end, and every business needs this to survive in the modern world. Today digital marketers are in high demand across the globe, and companies are always searching for legit digital marketers. Digital marketers are paid huge amounts of money as their role directly impacts the revenue and profit of the companies.
Youngsters have a lot of questions regarding digital marketing, but the most common question is how much money online/digital marketers make annually. Since the primary objective of every person is to earn money, he first looks at the amount he can earn by doing any particular job. Now, a digital marketer is an evergreen and highly demanding job people are genuinely curious about the annual package of a digital marketer.
A digital marketer is a highly skilled professional who runs online marketing campaigns for companies and businesses. From promoting their products and services on social media and Search Engines to optimizing the content to rank high on Search results, a digital marketer is responsible for a company's growth in the digital market. It also engages customers with the brand and creates more customers, ultimately increasing sales and revenue. These are just a few things a digital marketer can do a lot based on his expertise in different digital marketing modules.
Factors That Affect the Earning of a Digital Marketer
Skills
Digital marketing is a wide process and comprises several modules. Now the more modules you know, the more money you can make. The interesting thing is every module is huge and requires a lot of skills. So ultimately, the more skills you have, the more revenue you can make annually. Some of the popular and highly demanding modules or skills are SEO, SMO, Email marketing, and Paid Ads expert. Now it is almost impossible for a person to acquire expertise in all modules because it takes too much time, but having expertise in more than 2 modules makes you a demanding online marketer and increases your earning also. Content writing is another highly demanding skill because the content is needed in almost all modules, and results may be unsatisfactory without great content.
Role Type
Since online marketing can be done individually without any special resources, so there are multiple role types. Firstly, you can work for a digital marketing company or agency. Now, in this case, the package may differ from company to company. Also, the salary depends on your experience. Overall, in this case, your earnings are limited and fixed. The second type is a freelance role. Many companies, including big companies, look for freelance digital marketers for their specific projects and pay them a good amount. Here the earnings are not fixed, and you can earn more and less depending on the number of clients you close in a year. After gaining experience and working with multiple clients, you can create a digital marketing agency where there are no boundaries to earn.
Demography of Client
This is very important, especially when you are working as a freelance digital marketer. Suppose you are closing international clients, especially from tier-1 countries like the USA, UK, Australia, Canada, Germany, France, Singapore, South Korea, Denmark, Norway, etc. In that case, your earnings will be much more as compared to local clients or clients from tier-2 and tier-3 countries. When dealing with high-paying clients, the profits are much higher, and earning potential is huge.
Number of Services
As mentioned, digital marketing is huge and involves tons of modules or services. Now some companies want complete marketing of their brand, product, and image; they want all services, and their budget is huge in such cases. While some clients want some specific services like sales of their newly launched product, etc., in such cases, the budget is fixed. Also, the more services they want, the more they will pay. It also depends upon the type of service. Some services like SEO, Graphic Designing are costly, while services like Paid advertising and email marketing are relatively cheaper.
Duration of the Project
The scale or duration of the project directly impacts your earning. If you are closing a long-term project, the earning potential and profit margins are also high. Also, you will always have to work on long-term projects, and thus, consistent earning is achieved. This varies from client to client as per their objectives. For example, some big giants continuously run their marketing campaigns as they have no budget issues, while small and newly established companies run digital marketing campaigns for a fixed duration of time.
How Much Money do Online/digital Marketers Make Annually?
So, when it comes to digital marketers working for a company, they may have a fixed annual package ranging between $40,000 to $120,000 with an average annual salary of $60,000. Though the earnings of a freelance digital marketer are not fixed and depend upon multiple factors, an experienced freelance digital marketer can earn more than $100,000 annually. This number can be depending on his skills, experience, and the number of clients he closes in a year. However, these salaries and packages may differ from country to country.
Wrapping up
A career in digital marketing is extraordinary, and you can achieve anything after becoming an expert digital marketer. The best thing is if you have good experience and skills, you can create your own marketing agency with unlimited earning potential, and you can be your own boss. The demand for this will not go down any time soon, and your revenue and profits will plunge rapidly if you do your work perfectly.
220 Views
