The Innovation Masterclass - Creating an Innovation Culture

person icon Ross Maynard

The Innovation Masterclass - Creating an Innovation Culture

Why your organisation needs to innovate and how you can get started

updated on icon Updated on Sep, 2023

language icon Language - English

person icon Ross Maynard

architecture icon Business,Strategy,Innovation


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Course Description

Markets, and business practices, are changing much more rapidly than in the past. You may think things are ticking along nicely but a tsunami of change is coming, and your organisation is bound to be affected – robotics and AI, 3D printing, 5G, big data, and more.

Our “Innovation Masterclass” is about creating a culture for organisational innovation. It covers action you can take to innovate in four aspects of your organisation:

· Products and Markets

· Business processes

· Workplace practices

· Business models

In addition, the course provides a four-step model to boost innovation in your organisation, and looks at some of the main global trends that are changing markets and business practices.

Jump-start up your organisation’s innovation efforts with the “Innovation Masterclass”.


What will you learn in this course:

  • The definition of innovation
  • Why organisations need to be innovative now more than ever
  • The four main areas organisations can innovate in
  • A four-step model to boost innovation in your organisation
  • Global trends affecting business and creating pressure to innovate
  • How you and your colleagues can start thinking out of the box in order to innovate better


What are the prerequisites for this course?

  • There are no course requirements for the Innovation Masterclass
The Innovation Masterclass - Creating an Innovation Culture


Check out the detailed breakdown of what’s inside the course

7 Lectures
  • play icon Introduction 01:18 01:18
  • play icon The Agenda for the Innovation Masterclass 00:41 00:41
  • play icon What is Innovation and why do we need to innovate? 03:47 03:47
  • play icon Product and Market Innovation 05:34 05:34
  • play icon Business Process Innovation 05:37 05:37
  • play icon Workplace Innovation 05:19 05:19
  • play icon Business Model Innovation 03:43 03:43
Steps to Boost Innovation
6 Lectures

Instructor Details

Ross Maynard

Ross Maynard

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