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Selling on Amazon Complete Course: FBA, FBM, Sponsored Ads

person icon Trevor Ginn

4.5

Selling on Amazon Complete Course: FBA, FBM, Sponsored Ads

Complete guide to Selling on Amazon Seller Central inc. FBA, FBM, Product Creation, Amazon PPC, Orders & Pricing

updated on icon Updated on Apr, 2024

language icon Language - English

person icon Trevor Ginn

category icon Business,E-Commerce,Selling on Amazon

Lectures -75

Resources -40

Duration -3.5 hours

4.5

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Course Description

Learn how to make the most of selling on Amazon – the world’s largest online marketplace and an unparalleled opportunity for entrepreneurs.

Start an Amazon business and boost your income, or escape the 9-to-5! You don't need any prior knowledge of Amazon or any technical skills - if you can use a web browser, you are good to go!!

This course is taught by Trevor Ginn, a successful online retailing entrepreneur who runs an Amazon business that sells over $ 3 million/year. Trevor Ginn has over 10 years of experience selling on Amazon. He will show you how to:

  • Open an Amazon account

  • Create optimized Amazon listings that convert

  • Get to the top of Amazon search results (Amazon SEO)

  • Set up Fulfilled by Amazon (FBA) and create your first shipment

  • Manage orders

  • Monitor your performance metrics

  • Run a successful Amazon-sponsored product (PPC) campaign

  • Expand internationally

Each section has a written course summary, and once purchased, this course is available to students forever.

Course content and overview

If you are an Amazon newbie looking to take your first step to financial independence or an experienced Amazon seller looking to improve your sales, this course is for you. You will learn about selling on Amazon from start to finish. The course comprises 17 detailed sections, each of which tackles an aspect of the Amazon selling platform. In the end, you will be able to:

  • Create new products with keyword-rich content.

  • Optimize your products for performance in Amazon search

  • Advertise products using Amazon Sponsored Products

  • Replenish inventory by shipping to an Amazon fulfillment center

  • Manage customers and orders and maintain a great feedback score

This course distills the instructor’s enormous experience of Amazon and selling online into 70+ digestible lessons. He is always happy to answer emailed questions and loves hearing from students.

Who this course is for:

  • This course is suitable for people who are new to Amazon, but will also be of interest to existing sellers who are looking to improve their sales.
  • This course includes downloadable guides which are a great reference for sellers of all abilities.

Goals

What will you learn in this course:

  • How to use the Amazon platform to build a successful international e-commerce business.

  • Understand the different fulfillment options available & choose the right one for your business including Fulfilled by Merchant (FBM) and Fulfilled by Amazon (FBA).

  • How to register your brand for Brand Registry.

  • Understanding how Amazon search works and how to optimize your listings.

  • Learn how to create listings that convert quickly and efficiently.

  • Research the best keywords for your product to drive sales.

  • Optimizing pricing and winning the Buy Box.

  • Create your first FBA shipment from start to finish.

  • Manage your orders and deal with customers.

  • Keep on top of seller performance metrics such as Order Defect Rate.

  • Understand how to use Amazon's Sponsored product program.

  • Boost your business sales through Amazon business.

  • How to use Amazon to reach customers across the world.

Prerequisites

What are the prerequisites for this course?

  • No prior knowledge or experience of selling online is required before starting this course. You will, however, require basic computer and internet skills.

  • A computer with an internet connection! You will also need a text editor (e.g. Microsoft Word or Google Docs) and a spreadsheet (e.g. Microsoft Excel or Google Sheets).

Selling on Amazon Complete Course: FBA, FBM, Sponsored Ads

Curriculum

Check out the detailed breakdown of what’s inside the course

Introduction
3 Lectures
  • play icon Preview 01:28 01:28
  • play icon Introduction to the Course 04:07 04:07
  • play icon Roadmap for Starting an Amazon Business 02:48 02:48
Starting your Amazon Business
6 Lectures
Tutorialspoint
Fulfilment options - FBA, FBM or SFP
4 Lectures
Tutorialspoint
Amazon's Product Catalogue and the Product Listing Page
4 Lectures
Tutorialspoint
Amazon Search
4 Lectures
Tutorialspoint
Keyword Research and Optimising Listing Content
2 Lectures
Tutorialspoint
Creating product individually and via flat files
6 Lectures
Tutorialspoint
Pricing
3 Lectures
Tutorialspoint
Fulfilled by Merchant (FBM) Shipping Options and Settings
4 Lectures
Tutorialspoint
Fulfilled By Amazon
7 Lectures
Tutorialspoint
Reporting
3 Lectures
Tutorialspoint
Managing Orders
3 Lectures
Tutorialspoint
Seller Performance
4 Lectures
Tutorialspoint
Amazon for Business
1 Lectures
Tutorialspoint
Growing your sales
3 Lectures
Tutorialspoint
Amazon Sponsored Products
8 Lectures
Tutorialspoint
Your Brand on Amazon
4 Lectures
Tutorialspoint
Expanding internationally
5 Lectures
Tutorialspoint
Wrapping Up!
1 Lectures
Tutorialspoint

Instructor Details

Trevor Ginn

Trevor Ginn

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