Sales Mastery: Sales Scripting

person icon Ken Burke

Sales Mastery: Sales Scripting

Master script writing techniques that improves your sales presentations, and predictably increases results with Master Sales Trainer Eric Lofholm.

updated on icon Updated on Sep, 2023

language icon Language - English

person icon Ken Burke

architecture icon Business,Sales Skills,Sales


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Course Description

In this course, you will learn how to predictably increase your results with sales scripting.  

Preparation for a sales presentation is essential to repeatably achieve your desired outcomes. You may wonder why you would ever want to create a script. A script is simply a coherent string of words that make logical sense. We use scripts every day.

Here, Eric teaches you the why and how about carefully crafting and practicing your sales scripts. It is a learned skill and will help you achieve greater close rates. Once learned, it will be a tool you can utilize for the rest of your life.

Learning Objectives

  • The 7 Step script writing formula   
  • Learn the 5 things you must cover when writing your scripts   
  • Learn our 3 powerful script writing techniques to be more persuasive

About Your Instructor

Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world.

Eric began his career as a sales failure. At his first sales job he was placed on quota probation after failing to meet the minimum quota two months in a row. It was at this point that Eric met his sales mentor.

After being professionally trained, Eric achieved his quota and eventually became the top producer at that company. Eric went on to become the top producer for 2 more companies prior to starting Eric Lofholm International.

Sales Mastery:  Sales Scripting


Check out the detailed breakdown of what’s inside the course

Sales Mastery: Sales Scripting
10 Lectures
  • play icon Introduction to Sales Scripting 02:11 02:11
  • play icon My Story 04:49 04:49
  • play icon Embracing Sales 02:10 02:10
  • play icon Embrace Sales Scripting 02:55 02:55
  • play icon The 7 Step Script Writing Formula 06:07 06:07
  • play icon The 5 Laundry Lists - Part 1 03:14 03:14
  • play icon The 5 Laundry List - Part 2 04:05 04:05
  • play icon Sales Scripting Techniques - Part 1 03:31 03:31
  • play icon Sales Scripting Techniques - Part 2 04:07 04:07
  • play icon Scripting Best Practices 04:00 04:00
Support Materials
1 Lectures

Instructor Details

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Ken Burke

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