Sales Mastery: Objection Handling
Learn to maximize your sales results and improve your closing ratio with Master Sales Trainer Eric Lofholm.
Course Description
Objection handling is a critical skillset to learn to help maximize your sales results and your closing ratio. Eric Lofholm has been successfully handling objections to close sales for over 25 years. In this course Eric shares his best objection handling ideas and strategies.
By watching this course you will learn specific ideas that you can immediately use in your very next sales presentation to effectively handle the common objections you get. Eric covers how to techniques including specific scripts to use to address the common objections. He also covers the mindset of an objection handing master. After watching this course expect to make a lot more sales!
Learning Objectives
- Step-by-step instructions on how to get better at objection handling
- 5 techniques on how to handle any objection
- 3 word for word scripts you can say to address the common objections you get
About Your Instructor
Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world.
Eric began his career as a sales failure. At his first sales job he was placed on quota probation after failing to meet the minimum quota two months in a row. It was at this point that Eric met his sales mentor.
After being professionally trained, Eric achieved his quota and eventually became the top producer at that company. Eric went on to become the top producer for 2 more companies prior to starting Eric Lofholm International.
Goals
What will you learn in this course:
- Step-by-step instructions on how to get better at objection handling
- 5 techniques on how to handle any objection
- 3 word for word scripts you can say to address the common objections you get

Curriculum
Check out the detailed breakdown of what’s inside the course
Sales Mastery: Objection Handling
15 Lectures
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Introduction 01:41 01:41
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Elevate Objection Handling 01:34 01:34
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Apply Continuous Sales Improvement 01:55 01:55
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Record Common Objections 01:51 01:51
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Reduce the Risk 02:10 02:10
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Sovle the Problem 02:40 02:40
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Offer Flexible Payment Options 02:34 02:34
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Non-Stated Objections 01:50 01:50
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Handle Objection Before It Comes Up 03:39 03:39
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Be Unreasonable 02:09 02:09
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Handle Objections With a Question 03:02 03:02
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Handle Objection With a Story 02:17 02:17
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Isolate, Bring Out The Objection, Investigative Selling, Ask Peers For 04:52 04:52
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Common Objections 04:21 04:21
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Take Action 01:05 01:05
Support Materials
1 Lectures

Instructor Details

Ken Burke
Course Certificate
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