Practical Customer Retention Foundation

  In customer retention organizations need to make customer experience a strategic priority, everything you impacts your customers' perception and their decision to return back to your business or not. if you create a good experience, that is consistent and predictable, then you have a right shot at improving and setting good customer retention examples. Customer experience comprises all the touch points with your business starting from website navigation, customer service interaction to final purchase. Thus, a great experience is your key to success. The unforgettable customer experiences are the ones that create an emotional connection with customers. Businesses that use emotional connections outperform their competitors by 85% in sales.

  How making the customer experience the focal point can increase customer retention: improve customer satisfaction- a satisfaction interaction with your brand undoubtedly create a great impression and experience that encourages customers to retain your business. Convert first-time customers to loyal customers- When customers are delivered consistent service they are delighted with the experience and develop loyalty towards your brand. Improve customer advocacy- happy customers are not only have high lifetime value but also turn out to be the best brand advocates. They share their experience with their friends to improve brand credibility.