Music Growth Hacking Part A - New Technology in Music and Creative Entertainment
New Technology in Music and Creative Entertainment
Lectures -4
Duration -1 hours
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Course Description
Overview
Learn how to analyze your data and extract insights to optimize marketing via Google Analytics and Google Search Console
Learn how to optimize your own media for the most common consumer behavior of Search.
Analyse Website Data and learn how to do on-page optimization for search. Now you are in the stores and people can download your work how do you get people to find you, learn more about you, and buy your music?
Who this course is for:
- Beginner marketers, musicians, artists, and record labels who want to learn more about how they can monetize their content and drive more streams, downloads, fans, etc.
- Small Businesses and Startups with minimal resources who don't want to engage 3rd party Marketing Agency, Designers, or Developers.
- Growth Hackers
Goals
What will you learn in this course:
Growth Hacking Tenets: Data ¦ Technology ¦ Marketing ¦ Product ¦ Automation ¦ Creativity
Growth Hacking Data Tech - Google Analytics
Growth Hacking Data Tech - Google Search Console
Website Technology Alternatives to Bandzoogle - WordPress
Focus on Growth Hacking Tactic - Search Engine Optimisation
Page and Site Structure
Short Video Intro to Search Engines
Search Spiders
Links - External Links
Links - Internal Links
Indexing + Quick Exercise
Ranking
SEO Facts and Figures: Size of the Prize
Exercise: Analyse a website with SEO Quake
Critical Tech: Yoast, Google Keywords Planner & LSI Graph
On-Site Optimisation
Meta tags
Keyword density
Image alt text
Outbound links & Anchor Text
Internal Linking & Anchor Text
Slugs
Internal on-site search - Algolia Overview
SEO copywriting, content strategy, operating like a publisher (content optimization
Exercise: Create and Optimise a Page in WordPress and Yoast
Prerequisites
What are the prerequisites for this course?
- It would help to have access to Google Analytics and Google Search Console, SEO Quake Chrome plugin, a WordPress website, and Yoast plugin for WordPress.
- All of these are free to access.
Curriculum
Check out the detailed breakdown of what’s inside the course
Music Growth Hacking Part A - New Technology in Music and Creative Entertainment
2 Lectures
- FREE Preview - Growth Hacking Part A 01:00 01:00
- Music Growth Hacking Part A Module 1 - New Technology in Music and Creative Entertainment 29:55 29:55
Music Growth Hacking Part A Module 2 - New Technology in Music and Creative Entertainment
1 Lectures
Music Growth Hacking Part A Module 3 - New Technology in Music and Creative Entertainment
1 Lectures
Instructor Details
Zohe Mustafa
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