HTML For SEO and Web Crawlers
Created by Rahul Giri, Last Updated 08-Sep-2020, Language:English
HTML For SEO and Web Crawlers
Learn HTML Structured Data, Semantic Tags, Rich Snippets, Microdata, RDFa Lite, JSON-LD, Video & Carousel Schema.
Created by Rahul Giri, Last Updated 08-Sep-2020, Language:English
What Will I Get ?
- Create search engine friendly website.
- HTML semantic tags, structured data, rich snippets
- How to markup your content that have carousel in google.
- How to markup your videos, video clip and how to get LIVE badge on your video
Requirements
- Basic understanding of HTML
- Need a computer with active internet connection.
Description
So in this course, you will learn to create SEO friendly websites using structured data that helps search engines, web crawlers, and browsers extract and process data from a webpage and use it to provide a richer browsing experience for users.
Join the Rahul Giri for this course, as he explains structured data, its benefits, and the various syntaxes you can choose for markup, including RDFa, microdata, and JSON-LD.
The course also covers five practical projects on structuring different types of content data:
Adding Schema to...
Recipe
Event
Product
FAQ
Q&A
By the end of this course, you'll be able to create more structured, meaningful webpages and know where to find additional resources for learning more.
Topics include:
Structured data vocabularies and syntaxes
HTML Semantic Tags
Schema dot org
Google structured data guideline
Microdata
Marking up a recipe page using microdata
Marking up FAQ schema
RDFa Lite
Marking up the product using RDFa Lite
Marking up recipe page using RDFa Lite
JSON-LD
Marking up event schema using JSON-LD
Marking up recipe schema using JSON-LD
Marking up Q&A schema using JSON-LD
Google Video Schema
How to get the live badge on the video
Marking up video clip
Marking up google carousel object
AS BONUS -
2 WordPress plugins to add schema to your existing WordPress website.
And all exercise files are included to download.
So if you're ready to build your next SEO friendly website while exploring structured data then.
Let's get started!
Who this course is for:
- Frontend Developers
- SEO learners
Course Content
-
Introducing Structured Data
3 Lectures 00:19:21-
HTML Semantics Tags and Structured Data
Preview00:07:08 -
Structured Data Vocabularies - Schema.org and Goodrelation
Preview00:03:46 -
Core Syntaxes - Microdata, RDFa Lite and JSON-LD
00:08:27
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Recipe Schema with Microdata for HTML Engineers
11 Lectures 01:24:16-
Introducing Microdata
Preview00:07:10 -
Understanding Recipe HTML structure
Preview00:05:32 -
Google required recipe schema
00:12:38 -
Adding recipe information schema
00:10:02 -
Adding recipe ingredients schema
00:05:08 -
Adding recipe instructions schema
00:07:15 -
Adding recipe nutrition and keywords schema
00:07:14 -
Adding recipe aggregate rating schema
00:08:09 -
User review schema
00:10:07 -
Project - FAQ Schema Using Microdata
00:03:53 -
Solution- FAQ Schema Using Microdata
00:07:08
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-
Product Schema With RDFa Lite for Web Designers
9 Lectures 00:46:42-
Introducing RDFa Lite
00:04:49 -
Understanding HTML markup
00:03:34 -
Adding Schema To Product Header
00:04:37 -
Adding Schema To Product Detail - Part 1
00:08:49 -
Adding Schema To Product Detail - Part 2
00:05:31 -
Adding Aggregate Rating Schema
00:04:46 -
Adding User review schema using RDFa Lite
00:07:43 -
Challenge - Add Schema To Recipe Using RDFa Lite
00:01:32 -
Solution- Adding Schema To Recipe Using RDFa Lite
00:05:21
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-
Event Schema with JSON-LD for Javascript Nerds
9 Lectures 00:55:22-
Introducing JSON-LD
Preview00:04:20 -
HTML Structure Of The Event
00:01:44 -
Using JSON-LD To Define Event Scope
00:03:48 -
Adding JSON-LD Schema To Event Header
00:07:10 -
Adding Event Location Schema
00:07:27 -
Event Offer Schemas
00:07:10 -
Event Performer Schema
00:04:25 -
Challenge - Add Schema To Recipe Using JSON-LD
00:01:28 -
Solution - Adding Schema To Recipe Using JSON-LD
00:17:50
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-
Google's Video Markup Schema
9 Lectures 00:45:24-
Introducing Video Object Schema
Preview00:04:28 -
Google Required Video Schema
00:08:45 -
Video Views And Likes Schema
00:05:09 -
Adding Video Clip(or Segment) Schema
00:06:15 -
Adding Schema to LIVE videos Using JDON-LD
00:03:17 -
Challenge 1 - Add Video Object Schema To Recipe Using Microdata
00:01:13 -
Solution 1- Add Video Object Schema To Recipe Using Microdata
00:07:57 -
Challenge 2- Add Video Object Schema To Recipe Using JSON-LD
00:02:38 -
Solution 2 - Add Video Object Schema To Recipe Using JSON-LD
00:05:42
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-
Google's Carousel Data Structure
3 Lectures 00:12:48-
Introducing Carousel Schema
00:02:53 -
Summary page + multiple full details pages
00:06:46 -
Single, all-in-one-page list
00:03:09
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-
(BONUS) Schema Plugins For Wordpress Users
3 Lectures 00:12:30-
My Ultimate Favourite Plugin (FREE)
00:05:46 -
My Second Favourite Plugin (FREE)
00:04:23 -
BONUS Plugins + Comparison
00:02:21
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-
Final Thought
1 Lectures 00:00:24-
Final Thought
00:00:24
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