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How to Grow Sales Using A Thought Leadership Strategy with Tom Searcy

person icon Ken Burke

How to Grow Sales Using A Thought Leadership Strategy with Tom Searcy

Grow Sales Using A Thought Leadership Strategy with Tom Searcy

updated on icon Updated on Sep, 2023

language icon Language - English

person icon Ken Burke

architecture icon Leadership,Business

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Course Description

You've got a great idea, maybe already have a great product or service, but wondering how to turn this into a [profitable] business. Our subject-matter-experts will lay out the blueprint for the shortest time and cost to market, deploying "Thought Leadership"

About Tom Searcy

Tom Searcy is a nationally recognized author, speaker, and the foremost expert in large account sales. His methods of unlocking explosive growth were developed through years of real-world success. By the age of 40, Searcy had led four corporations, growing them each from revenues of less than $10 million to greater than $100 million, and in the last case from startup to greater than $200 million; each in less than four years. This growth was organic, and achieved without buying, selling or merging any of the four corporations. Searcy was able to grow these companies through a large account sales system he developed and implemented. 

Since then, Searcy founded Hunt Big Sales, a fast-growth consultancy and thought leadership organization.  With Searcy’s systems, Hunt Big Sales clients have landed more than $18 Billion in new sales with 190 of the Fortune 500 companies, including 3M, Disney, Chase Bank, International Paper, AT&T, Apple and hundreds more.  

Searcy has also established himself as a nationally renowned speaker.  He is a regular contributor to the Inc. Magazine conferences, the Inc. 500/500 Conferences, and Vistage International, the leading organization for CEO thought-leadership, where he is ranked in the top 1% of speakers. Searcy has spoken to more than 5000 CEOs internationally about explosive growth sales.

Searcy’s revolutionary ideas are now more accessible than ever. He is the author of RFPs Suck! How to Master the RFP System Once and for All to Win Big Business and co-author of Whale Hunting: How to Land Big Sales and Transform Your Company, and How to Close a Deal Like Warren Buffett: Lessons from the World’s Greatest Dealmaker. Searcy’s latest book, Life After the Death of Selling: How to Thrive in the New Era of Sales, covers the new buyer driven economy, and how to survive extinction in the new era of sales. Searcy has written weekly online columns for Forbes, CBS MoneyWatch and Inc.com, which have a combined monthly readership of 38 million. Searcy’s expertise has been quoted in The Wall Street Journal, Financial Times UK, Inc. Magazine, and other business publications. 

Goals

What will you learn in this course:

  • How you get started as a thought leader
  • How to focus your content to address a specific target audience
  • How to monetize your thought leadership position in your core business
How to Grow Sales Using A Thought Leadership Strategy with Tom Searcy

Curriculum

Check out the detailed breakdown of what’s inside the course

Grow Sales Using A Thought Leadership Strategy with Tom Searcy
4 Lectures
  • play icon Introduction 00:38 00:38
  • play icon Grow Sales Using A Thought Leadership Strategy with Tom Searcy 44:51 44:51
  • play icon Conclusion 00:35 00:35
  • play icon Resources

Instructor Details

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Ken Burke

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