FUNDAMENTALS OF MARKETING
Learn FUNDAMENTALS OF MARKETING
Marketing,Marketing Fundamentals,Marketing Management
Lectures -54
Resources -18
Duration -23 hours
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Course Description
This Course Include :
1. INTRODUCTION OF MARKETING
2. MARKETING MIX AND MARKETING ENVIRONMENT
3. CONSUMER BEHAVIOUR
4. MARKET SEGMENTATION
5. PRODUCT
6. PRODUCT MIX
7. BRANDING
8. PACKAGING AND LABELLING
9. AFTER SALES SERVICES
10. DEVELOPMENT OF NEW PRODUCTS
11. PRICE
12. PROMOTION
13. ADVERTISING
14. SALES PROMOTION
15. PERSONAL SELLING
16. DISTRIBUTION CHANNEL
17. RETAILER AND WHOLESALER
18. RECENT DEVELOPMENT IN MARKETING
Goals
What will you learn in this course:
What will you learn in this course: In this Course you will learn a lot of Knowledge and after complete this course you will excellent in Fundamenal of Marketing. This course provide many chapter of Marketing including Theories and Practical Problems etc. After Complete this you achieve a lot of information related to Marketing and its Application. And you can easily Connect the dots of Marketing and its uses in Real Life.
Prerequisites
What are the prerequisites for this course?
No Prereqisites
Curriculum
Check out the detailed breakdown of what’s inside the course
Introduction of marketing
4 Lectures
- Lecture -1 37:00 37:00
- Lecture -2 45:05 45:05
- Lecture - 3 33:28 33:28
- Resources
Marking mix and marking environment
3 Lectures
Consumer behaviour
4 Lectures
Market segmentation
3 Lectures
Product
3 Lectures
Product mix
2 Lectures
Branding
3 Lectures
Packaging and labelling
3 Lectures
After sales services
2 Lectures
Development of new products
2 Lectures
Price
4 Lectures
Promotion
2 Lectures
Advertising
4 Lectures
Sales promotion
3 Lectures
Personal selling
3 Lectures
Distribution channel
3 Lectures
Retailer and wholesaler
3 Lectures
Recent development in marketing
3 Lectures
Instructor Details
Dr. Mohd Saif Anwar
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