Salesforce B2C Solution Architect's Handbook

person icon Packt Publishing

Salesforce B2C Solution Architect's Handbook

Salesforce B2C Solution Architect's Handbook

person icon Mike King

ebook icon Packt Publishing

language icon Language - English

updated on icon Updated on Jan, 2023

architecture icon Salesforce,Business,Business Management


This eBook includes

Formats : PDF (Read Only)

Pages : 458

ISBN : 9781801811309

Language : English

About the Book

Book description

The ultimate handbook for new and seasoned Salesforce B2C Solution Architects who want to design seamless B2C solutions across the Salesforce Customer 360 ecosystem – including B2C Commerce, Service Cloud, and Marketing Cloud

Key Features

  • Give your customers a frictionless experience by creating a unified view of all their interactions
  • Get your architectural design right the first time and avoid costly reworks
  • Prepare for the B2C Solution Architect exam and Salesforce certification with practical scenarios following Salesforce best practices

Book Description

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.

The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.

As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.

Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.

By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.

What you will learn

  • Explore key Customer 360 products and their integration options
  • Choose the optimum integration architecture to unify data and experiences
  • Architect a single view of the customer to support service, marketing, and commerce
  • Plan for critical requirements, design decisions, and implementation sequences to avoid sub-optimal solutions
  • Integrate Customer 360 solutions into a single-source-of-truth solution such as a master data model
  • Support business needs that require functionality from more than one component by orchestrating data and user flows

Who this book is for

This book is for professionals in high-level job roles that heavily rely on Salesforce proficiency. It’s primarily written for B2C commerce architects, application architects, integration architects, as well as system architects, enterprise architects, Salesforce architects, and CTO teams looking to benefit from a deeper understanding of this platform. Before you get started, you’ll need a solid understanding of data integration, APIs, and connected systems, along with knowledge of the fundamentals of business-to-consumer (B2C) customer experiences.

Salesforce B2C Solution Architect's Handbook

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Author Details

Packt Publishing

Packt Publishing

Founded in 2004 in Birmingham, UK, Packt's mission is to help the world put software to work in new ways, through the delivery of effective learning and information services to IT professionals.

Working towards that vision, we have published over 6,500 books and videos so far, providing IT professionals with the actionable knowledge they need to get the job done - whether that's specific learning on an emerging technology or optimizing key skills in more established tools.

As part of our mission, we have also awarded over $1,000,000 through our Open Source Project Royalty scheme, helping numerous projects become household names along the way.

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