Learn Digital Marketing (Vol 2.0)
Organic Search
Language - English
Updated on Oct, 2022
About the Book
Book description
Learn Digital Marketing is a six-volume book series to help it’s readers understand the basics of Digital Marketing and be able to execute Digital Campaigns by themselves.
Learn Digital Marketing - Vol 2 covers Search Engine Optimization in detail. You will learn Keyword Research, On-Page SEO, Off-Page SEO, Local SEO and App Store Optimization techniques to bring your websites to the top of Search Engine Results. Also, find the latest updates from Google to the date of publishing listed for your read.
These e-books are written in an easy-to-understand manner and each topic is explained using multiple screenshots to help you practice the learnings practically and not just theoretically. An extremely pragmatic handbook/ guide for all those looking for a career in Digital Marketing, starting their own businesses, looking to change careers and traditional marketers wanting to upskill themselves.
Goals
TOPICS COVERED – VOL 2
- On-Page Optimization
- Sitemap.xml
- Robots.txt
- Submitting Sitemap and Robots.txt
- Keyword Research
- Meta Title
- Meta Description
- Meta Keywords
- Header Tags
- Image Name & Alt Tags
- Body Content
- Core Web Vitals
- Other Important Factors
- Process for On-Page SEO Implementation
- Google Webmasters Tool (GWMT) or Google Search Console (GSC)
- Off-Page Optimization
- Important Terms
- Backlink Strategy and Tactics
- Local SEO
- App Store Optimization (ASO)
LATEST UPDATES FROM GOOGLE
BIBLIOGRAPHY
25 TOOLS YOU SHOULD KNOW
eBook Preview
Author Details
Adit Chouhan
eOur students work
with the Best
Related eBooks
Annual Membership
Become a valued member of Tutorials Point and enjoy unlimited access to our vast library of top-rated Video Courses
Subscribe now
Online Certifications
Master prominent technologies at full length and become a valued certified professional.
Explore Now