Craft an Inspiring Vision and Mission Statement
Learn how to craft and inspring vision and missions statement that compells readera, and helps to secure investors.
Updated on Sep, 2023
Language - English
Your business was likely born out of an audacious dream; vision and mission statements invite others to share that dream. Tools form this course will empower you to create vision and mission statements that inspire excitement. We provide strategies for articulating the lofty aims of the vision statement, the concrete components of the mission statement, and the philanthropic pledges of the social mission.
- Why is it important to create a vision and mission statement?
- What are the elements of a successful vision statement?
- How can I validate my vision and mission statement?
About Your Instructor
Ken Burke, founder and CEO of The EntrepreneurNOW! Network, is a speaker, serial entrepreneur, mentor, and author. Ken founded MarketLive, a market-leading, enterprise class eCommerce software platform used by major merchants generating $2b in online sales through the platform. He sold MarketLive to Vista Equity Partners in 2016. Ken authored the book, “Intelligent Selling: The Art and Science of Selling Online,” as well as hundreds of industry articles. He earned his MBA in Entrepreneurship from University of Southern California -Marshall School of Business, which later awarded him the honor of Entrepreneur of the Year.
What will you learn in this course:
- How can I convince investors my company excels against the competition?
- Which of my company’s strengths are most important to emphasize?
- How should I select competitors to include on the matrix?
- How can I fairly rank my company and my competitors?
Check out the detailed breakdown of what’s inside the course
- Demystifying Mission and Vision 01:39 01:39
Why Mission and Vision Statements Matter
Craft Your Vision and Mission Statement
User your certification to make a career change or to advance in your current career. Salaries are among the highest in the world.
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