CEO Branding
How to Build your Brand as a CEO in your Field for Profit and Impact
Marketing,Branding,Personal Branding
Lectures -11
Resources -1
Duration -1 hours
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Course Description
In an era where personal brands have become anvils on which great businesses are built and thrives on, it has become imperative for Leaders, CEOs, Top Executives, Politicians, Entrepreneurs, Solo-prenuers to properly build their brands. By positioning themselves properly in the global space. This workshop walks you through the process of building a strong personal brand as a tool to grow your business for profit and impact.
Course Outline:
• Understanding the need to brand yourself –personal branding,
• Style and Image: Understanding your body type and corporate wardrobe choice.
7 Tools and Techniques to establish your CEO/ Leadership Brand
•Personal Grooming; Growing your business using your personal brand
• Becoming an influential brand – establishing your expertise as a CEO
• The Legacy of a CEO Brand
How to Avoid major brand blunders CEOs commit that cause their brands to fail.
This course is for people who seek to professionally and purposefully build brands that will transcend generations for impact and profit. Personal Branding for Leaders, Solopreneurs, Entrepreneurs, Freelancers, and CEOs who desire to leave a legacy with their brands.
If you are ready to soar with your brand to impact and fulfill your dream of building your brand, then get ready for a simplified approach to personal branding – a practical guide to building lasting brands.
Goals
What will you learn in this course:
- Will learn about Branding
- Understand the need to brand yourself –personal branding
- Will be able to develop strategies to promote your brand
- Will discover the power of leveraging branding for profit and impact in business
- Will learn about the concept of CEO Branding
Prerequisites
What are the prerequisites for this course?
- Internet Connection

Curriculum
Check out the detailed breakdown of what’s inside the course
CEO Branding Overview
10 Lectures
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Welcome 00:39 00:39
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Introduction 03:36 03:36
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What is CEO Branding 03:21 03:21
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CEO Branding Benefits 09:49 09:49
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7 Dangers for Not Building Your Brand as an Expert 07:11 07:11
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7 CEO Branding Strategies 14:54 14:54
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7 Ways to create a Pleasing Brand as a CEO 10:32 10:32
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7 Online Branding Strategies 10:17 10:17
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7 Ways to Stay Relevant as You Age in Your Field 13:36 13:36
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Conclusion 01:17 01:17
Instructor Details

Bernard Kelvin Clive
Author, Speaker, Trainer, Brand ConsultantBernard Kelvin Clive is an Author, Speaker, and Corporate Trainer. Africa’s foremost authority on Personal Branding and Digital Book Publishing. An Amazon bestselling author of over 40 published books. As a speaker & trainer, he has been known to simplify complex ideas about branding and life and present them to audiences in clear, actionable steps. He has over a decade of experience in digital publishing and has globally consulted for entrepreneurs, pastors, and people like you to write books and build brands. He hosts the number one ranked Career & Business Podcast in Ghana. Bernard is a brand strategist at BKC consulting and runs the monthly Branding & Publishing Masterclass.
Course Certificate
User your certification to make a career change or to advance in your current career. Salaries are among the highest in the world.

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