Business Performance Review and Strategy Audit

person icon Balachandran S

Business Performance Review and Strategy Audit

Through Practical Case Study

updated on icon Updated on Sep, 2023

language icon Language - English

person icon Balachandran S

architecture icon Business,Business Analytics & Intelligence,Key Performance Indicators (KPIs)


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Course Description


This is a short (99 mts), hands-on, practice-oriented, case-based course. After completing it, you will acquire essential skills to use tools, techniques and ideas for doing a thorough and professional Performance Review and Strategy Audit of any business.

What You will Learn

1. Acquire skills, knowledge, tools and techniques, required to do thorough and professional Performance Review & Strategy Audit of any business.

2. Master skills and knowledge to handle and analyze different kinds of Data - Market, Operational & Financial - to derive rare insights and meaningful conclusions.

3. Know how to use the GE-McKinsey Portfolio Matrix, to compare the Strategic position of a business with Competitors and with Company's other businesses.

4. Acquire skills to present your conclusions to your seniors or clients, in a visually interesting way.

For Whom

It will benefit Managers (both present & aspiring) in any functional area, Owners of Businesses & Startups, Business Analysts and Management Consultants – because all of them need to review the performance of their own or their client's company, business unit, product line or function and assess how effective their business strategy is, on a monthly, quarterly or annual basis. And of course, also students in business schools.

Unique Learning Method

The Learning Method in this course will be uniquely different. Unlike conventional learning, where you start with theory & concepts, and then go to examples and applications, this course reverses the approach: it derives all the concepts and demonstrates skills, tools and techniques of Performance Review and Strategy Audit , through the characters, events and actions of a case study, that I have written for this course, based on my experiences in analyzing and solving different kinds of business problems, in different industries. Your learning will be deep and memorable because you will identify with the characters, events and actions in the case.

The Framework

This course is built around critical analysis and interpretation of Market, Operational and Financial performance parameters. It also will give you the essence of Strategic Audit based on sound concepts like Critical (Key) Success Factors, Ability to Compete, Market Attractiveness etc. and techniques to quantify these for using the GE-McKenzie Portfolio Matrix.

Course Structure

It has 20 lectures, 1 Practice Assignments,1 Quiz and 1 Project. The case is divided into 3 parts, with a Narration, Assignment and my Analysis and Answers for the Assignment, both in Video and downloadable PDF document forms. The Project also has my Solution attached to it, again in Video and PDF formats. You can ask questions or seek clarifications any time, on any lecture, assignment or the project. I will answer within 48 hrs.

The Project 

This is designed to test your understanding of the content of this class, based on 3 parts of a business case study, developed by me, for this course. You will be required to provide a short write-up on your short & long term recommendations to the top management of the company featured in the case study narration and analysis provided by me. You can ask questions to clarify any doubts on the project. I have also provided a Solution, both in Video and downloadable PDF, which you can compare with your own.

About Me

My name is Bala, short for Balachandran. With degrees in Mechanical Engineering and Business Administration, from two of the most prestigious institutions, namely the IIT and IIM, I have over 48 years of work experience, in a variety of industries – both products & services. Of this, I spent 27 years in corporate managerial career in different functional areas. I have held positions of the Country CEO of a USA-based trans-national business group and as Head of Corporate & Strategic Planning, in a large, diversified business group. I have lived in Australia for a while and travelled widely in Europe, South-East Asia and of course, USA on business. And spent 21 years in Management Consulting, Mentoring & Training, as well as Teaching in Business Schools, both in person and online.

Welcome aboard

COME, JOIN me in this exciting learning journry. Let me show you how to do thorough and professional Performance Review and Strategy Audit of any business. ENROLL in the course today. I will meet you inside the Course.

Business Performance Review and Strategy Audit


Check out the detailed breakdown of what’s inside the course

2 Lectures
  • play icon Course Overview 03:35 03:35
  • play icon Essence of the framework 02:24 02:24
Case: Fancy Foods (A) - Facts & Figures
5 Lectures
Case: Fancy Foods (B) - Data Collection
4 Lectures
Fancy Foods (C) - Analysis: Performance Review
4 Lectures
Fancy Foods (C) - Analysis: Strategy Audit
2 Lectures
Fancy Foods (C) - PROJECT
2 Lectures
Course Recap & Wrapup
1 Lectures

Instructor Details

Balachandran S

Balachandran S

Passionate about teaching Business Management through Cases.


Degrees in Mechanical Engineering (IIT Madras) & Business Admin (IIM Ahmedabad).


Total: 48 Years

- 27 years of corporate career, last as Country CEO of trans-national business group headquartered in USA and Head of Corporate & Strategic Planning in large diversified business group.

- 21 years of teaching in reputed business schools, both in person and online, and management consulting, training & mentoring.


Lived and worked in Australia. Travelled widely on business in Europe, USA and SE Asia.


Business Strategy, Business Analysis, International Business, Sales, Marketing & Distribution, Product Management, Critical thinking, Mentoring and Business Turnaround Management.

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