Become a Master In Advertising: Advertising Strategy Guide
How To Reach The Masses : SMMA Strategies : Digital Marketing : Advertising Strategy : Social Media Marketing
Marketing,Growth Hacking,Advertising Strategy
Lectures -108
Resources -2
Duration -14 hours
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Course Description
Welcome to "Digital Advertising Mastery: Advertising Strategy Guide," your comprehensive journey into the dynamic world of online advertising. This course is meticulously crafted to transform you into a strategic advertising maestro, equipping you with the skills and insights needed to navigate the ever-evolving landscape of digital advertising.
Uncover the secrets of strategic campaign design, where you'll learn to craft compelling and effective advertisements aligned with overarching business objectives. Dive into the art of precise audience targeting, ensuring that your ads reach and resonate with the right demographics for maximum engagement.
Master the creation of eye-catching ad content, blending visually appealing elements with compelling copy that captures audience attention across various digital platforms. From social media to search engines, this course guides you through the nuances of platform optimization, ensuring your campaigns thrive in diverse online spaces.
Embrace data-driven decision-making as you learn to analyze campaign metrics, refine strategies, and optimize for better performance. Efficient budget management becomes second nature, enabling you to allocate resources strategically for maximum return on investment.
Stay ahead of the curve by exploring emerging trends in digital advertising, and adapting your strategies to the ever-changing digital landscape. Navigate legal and ethical considerations, ensuring your advertising practices align with industry standards and ethical guidelines.
Whether you're a marketing professional, business owner, or aspiring advertiser, this course is your ticket to mastering the art and science of digital advertising. Join us on this transformative journey, and elevate your advertising strategies to new heights in the digital realm.
Who this course is for:
- This course is for all levels from beginners to experts
Goals
What will you learn in this course:
Strategic Campaign Design: Craft effective ad campaigns aligned with business goals.
Target Audience Precision: Refine targeting for optimal reach and engagement.
Creative Ad Content: Develop compelling visuals and copy for impactful ads.
Platform Optimization: Master advertising on diverse digital platforms.
Data-Driven Decision-Making: Analyze metrics to refine and optimize campaigns.
Budget Management: Efficiently allocate budgets for maximum ROI.
Adapting to Trends: Stay current with evolving digital advertising trends.
Compliance and Ethics: Navigate legal and ethical considerations in digital advertising.
Prerequisites
What are the prerequisites for this course?
Must have access to a computer
Must be fully focused
Must have access to google ads, tiktok, fb/ig
Curriculum
Check out the detailed breakdown of what’s inside the course
Section 0 | Introduction into Advertising
2 Lectures
- Introduction 00:41 00:41
- Overview of Advertising 09:29 09:29
Section 0.5 | Interlude into Target Market, Psychology and Buying Behavior
1 Lectures
Section 1 | Target Market, Psychology and Buying Behavior
16 Lectures
Section 1.5 | Interlude into Google, GMB & YouTube Advertising
1 Lectures
Section 2 | Google, GMB & YouTube Advertising
23 Lectures
Section 2.5 | Interlude into Facebook Advertising
1 Lectures
Section 3 | Facebook Advertising
9 Lectures
Section 3.5 | Interlude into TikTok Advertising
1 Lectures
Section 4 | TikTok Advertising
20 Lectures
Section 8 CHATGPT FOR TIKTOK MARKETING
9 Lectures
Section 4.5 | Interlude into Instagram Advertising
1 Lectures
Section 5 | Instagram Advertising
24 Lectures
Instructor Details
BERNARD MARTIN
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