Pay Per Click Online Training
Simply Easy Learning
Marketing,Search Engine Optimization
Lectures -21
Duration -3.5 hours
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Course Description
PPC stands for Pay Per Click, it is an online paid advertising model, wherein the advertisers pay each time their ads are clicked. It is basically buying users visits to their website, blog or landing page so that they can accomplish their business goals and objectives. In general PPC is also referred to as Search Engine Marketing. Google AdWords, by far, is the most paid advertising platform The AdWords platform allows the businesses to create ads that appear on Google, other Google Products including Google ads publishing websites.
Audience
The audience include but not limited to students, newbies, search engine marketing practitioners, and professionals working in marketing departments of various organization.
Curriculum
Check out the detailed breakdown of what’s inside the course
Pay Per Click (PPC)
20 Lectures
- Search Engine Marketing (SEM) 06:10 06:10
- Difference Between SEM & SEO 08:07 08:07
- Pay Per Click - Overview 10:34 10:34
- Pay Per Click - Terminology 10:47 10:47
- Pay Per Click - Google AdWords 37:21 37:21
- Pay Per Click - AdWords Ad Formats 03:33 03:33
- Keywords Analysis And Research 17:51 17:51
- How AdWords Bidding Works 08:50 08:50
- Impressions CTR CPM Conversions 06:21 06:21
- Creating A Campaign In AdWords 18:55 18:55
- Understanding AdWords Analytics 22:06 22:06
- Pay Per Click - AdWords Certification 04:14 04:14
- Pay Per Click - Other PPC Types 04:56 04:56
- Pay Per Click - Yahoo And Bing Ads 02:52 02:52
- Pay Per Click - Facebook Advertising 19:51 19:51
- Pay Per Click - Tools 04:17 04:17
- Pay Per Click - Campaign Strategies 08:42 08:42
- Landing Page Explained 08:23 08:23
- How To Become A Good PPC Strategist 11:31 11:31
- Pay Per Click - Conclusion 05:21 05:21
Instructor Details
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