"On-the-job training" or "earn while you learn" may seem like lucrative options, but it is always suggested to have an understanding of the industry and the work before you dive deep into the ocean. If you have no or negligible knowledge about the field and the work, it is more likely for you to feel lost and helpless. The course helps you understand the basics, and then you can apply the theoretical knowledge in the practical world. Digital marketing is one such subject. It is highly likely for you to get lost in keywords, content, graphics, and emails if you ... Read More

Companies are shifting from traditional marketing techniques to digital marketing techniques. Digital marketing refers to all the initiatives taken by marketers to promote their products, services, and brand names on digital platforms. Digital marketing is an extensive list, including content marketing, social media marketing, email marketing, affiliate marketing, search engine marketing, search engine optimization, and website marketing, but it is not exhaustive. The digital marketing industry is growing by leaps and bounds and has myriad employment opportunities for job- or career-seekers. In this article, we will be understanding what the different career options are for an individual in the digital ... Read More

Digital marketing is becoming an essential part of the business world for almost all businesses operating today. It is crucial for employees to upskill themselves with the knowledge of digital marketing. An individual can opt for digital marketing courses from various renowned institutes in India or other countries. In this article, we will be discussing some of the pointers that an individual should keep in mind while choosing their institute for distance learning in digital marketing and important points of consideration for Symbiosis University’s distance learning digital marketing course. Some Points to Consider While Making Your Choice for a Distance ... Read More

Outreach is not only an important part of social media marketing but is also an important part of all digital marketing activities. In marketing terms, "outreach" simply means to increase brand awareness or content engagement or build new relationships. It is a process through which the companies ensure that more and more consumers are aware of the existence of the product and the company selling it. In this article, we will understand the importance of social media outreach and how a company can design an effective social media outreach campaign for its brand. Social Media Outreach Social media outreach, in ... Read More

Businesses today are moving toward digital infrastructure in order to gain the best of the resource and efficiency. Digital Marketing is one such significant part of modern-day business and hence it is critical for businesses as well as employees to learn digital marketing. You can learn digital marketing with digital garage. Digital Garage is part of Grow with Google, a program that provides products, training, and tools to help people find jobs, careers, or businesses. The Digital Garage is a great way to learn digital marketing. It offers a wide range of courses and tools to help you get started ... Read More

The practical response to this question would be that one can become rich through any profession that one desires; all one needs to have is persistence, passion, and commitment to their job. Digital Marketing or Internet marketing refers to all the marketing initiatives done by the company on the digital platform through the internet. Companies are shifting from traditional marketing techniques towards digital marketing techniques because of the active presence of consumers on these digital platforms. Companies can easily market their products, services, and brand names through digital marketing. In this article, we will be understanding how one can ... Read More

Companies have to shift from traditional marketing techniques to digital marketing techniques for advertising their products, services, and brand names. "Digital marketing" refers to all the marketing communications done by the company through digital platforms and the internet. Digital marketing is necessary for the company because − Consumers are spending the majority of their time on digital media. Consumers actively search for data online before making a purchase. It is a cost-effective form of marketing communication for the company. It provides the company with a wider target audience. It helps the company customize the ad as per consumer behavior. ... Read More

The business world is shifting from traditional marketing techniques to digital marketing techniques. Digital marketing techniques help the business target the consumer throughout the entire purchasing cycle at a minimum cost. Consumers are always glued to a screen, be it their phone screens, laptop screens, or television screens. Companies, through digital marketing, are taking advantage of this situation and bombarding consumers with ads. The automobile industry is also jumping into digital marketing techniques to ensure a wider reach and a higher conversion ratio. In this article, we will be understanding the basic concept of digital marketing, the features of the ... Read More

What if we say that you are nothing but an inventory for the digital world? You are an eyeball, or impression in technical terms. Have you ever wondered why a particular brand’s ad pops up every now and then and is everywhere, like on your social media platform or when you’re browsing different websites? There is a lot of work being done for every search that you make, and the speed of all this work is beyond general human comprehension. Every time you search for a particular keyword, there are companies fighting among themselves in an auction to showcase their ... Read More

Earn while you learn. You can learn many theories about digital marketing, read the latest blogs, and watch myriad YouTube videos about the same but still be ineffective in digital marketing. Digital Marketing is all about going into the field and learning when you are working. The courses are simple and the focus is majorly on the application of the concepts, most importantly you are condemned to forget the tips and tricks of digital marketing if you are not applying the same because of the enormous data at your disposal. The best way according to us is to get your ... Read More