The recruiters are overburdened with resumes. No matter which job board a recruiter uses or which company he works for, the number of junk emails, inappropriate resumes, and irrelevant work experience will always flood his inbox. Going through more than 50 resumes on a daily basis of around 2 pages each is a task in itself. It gets very difficult for a recruiter to find the correct fit and, at the same time, for the application to stand out in the crowd of thousands. To solve this problem, the industry has now come up with the JIST technique of resume ... Read More

Businesses operate to maximize their profit in this fast-paced, dynamic world. With every drop of the hat, we see new competitors rising up with similar and sometimes identical products or services to offer consumers. It is recommended that producers or marketers take a different path or point of differentiation in order to make their offerings more appealing to consumers. It could be in terms of Product or service offering The price at which the product is offered The way the product is being offered in terms of packaging or marketing strategies Where the product is being offered To whom ... Read More

To ensure effective leadership, it’s important to understand that leadership is much more than working for organizational goals. Of course, as a business leader, your main job is to facilitate all resources for your team so that they can work on the long-term organizational objectives. Leadership is not about telling your employees what to do. It’s more of a systematic and consistent approach, which requires the leader to hone their skills and continue to be a great leader. Top Elements of Business Leadership A leader has much more responsibilities than any member of your organization. Since they are supposed ... Read More

The biggest goal of any leader is to improve employee engagement. The engagement affects your employees' productivity, desire to contribute to organizational growth, and ability to do routine tasks. The company’s leadership plays a pivotal role in employee engagement. A great leader is someone that employees feel great to talk to. They don’t just set the mission and vision for the organization but work as an active member of the company, helping the teams achieve their goals. As a leader, you should ask yourself these questions − Do people trust my leadership? Do I do what I preach? ... Read More

Building a strong leadership team is the most important step in achieving success. Setting corporate goals is easy, but working on them and ensuring that your human resources and projects are aligned with the organizational objectives is pretty challenging. Do you know 40% of leaders fail within the first 18 months? What do you think is the reason behind the increasing number of leadership failure cases? The success of a business depends on multiple factors, from stellar customer service to a streamlined workflow. The leadership team also matters. A great leadership team that consists of qualified, trained, and experienced ... Read More

Since 2011, when Michael Porter, a professor at Harvard Business School, first coined the term CSV, it is often confused with CSR and at times used interchangeably. There is a big difference between the two concepts. This article aims to explain how these two concepts are distinct and which one is better. What is CSR? CSR stands for corporate social responsibility. In simplest terms, it is the use of a company's economic resources for philanthropic purposes. It is self-regulatory in nature. It allows companies to be socially accountable to themselves, their stakeholders as well the general public. There are numerous ... Read More

If one walked into the headquarters of Patagonia, an American company that designs gear for silent sports (climbing, surfing, or skiing), he/she would see employees wearing shorts and slippers. After work, some of the employees might go surfing. The ambiance inside the headquarter is vibrant where people work hard and have a lot of fun at the same time. On the other side of the spectrum, if one entered the headquarters of Exxon Mobil, an American multinational oil and gas corporation, he/she would notice people with typical business attires seriously doing their work. The atmosphere exudes competitiveness and rigor. Why ... Read More

In any business sector, data is important. Data or business information is the crucial component that helps you make a decision, and run the organization. Keeping the data safe and secure must be the responsibility so that competitors do not use them to beat you in business. In today’s post, we will highlight the safety parameters of data security. Before going for data safety parameters, you must learn what data safety is and what kinds of data generate in business, and why it’s so important part of any business. Let’s learn. What is Data Safety? Data or information safety ... Read More

Business is based on people's choices, preferences, and tastes. To start your venture, you need to understand these demands and plan your actions accordingly. If you want to create your own project but can't chalk out what will be your action plan, read the article and get the input. Each year comes with new demand, and its keeps on changing. Entrepreneurs need to sense the changing mind of the buyers as the behavioral psychology of people, buying influence and many parameters never stay static. So, your ability to accommodate yourself with their modified buying decision must be the first ... Read More

Artificial intelligence or Machine Learning has been invented to reduce human workload. As the usage of AI has increased for the past decades, the day is not so far that AI rule over human intelligence. If you're an avid user of AI, stay with us and read the post, as the article will explore many important aspects of using artificial intelligence. Artificial intelligence or Machine learning is a vast subject. But to understand what is inside the topic, you can be something other than an engineer or science student. Therefore, before jumping into the deep discussion about how it ... Read More