Tutorialspoint

Web Analytics Online Training

Simply Easy Learning

  Asif Hussain

   Business, Data Analytics, Business Analysis

  Language - English

   Published on 09/2019

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  • Web Analytics - Introduction
    07:24
    Preview
  • Web Analytics - Data Sources
    06:15
  • Web Analytics - Segmentation
    05:49
    Preview
  • Web Analytics - Dashboard
    12:43
  • Web Analytics - Conversions
    04:46
  • Web Analytics - Google Analytics
    12:37
  • Web Analytics – Moz Analytics
    06:43
  • Web Analytics - Optimizely
    10:57
  • Web Analytics - Kissmetrics
    04:29
  • Web Analytics - Crazy Egg
    03:24
    Preview
  • Web Analytic - Piwik
    09:27
  • Web Analytics - Woopra
    07:36
  • Web Analytics - Open
    06:06
  • Web Analytics - Clicky
    07:20
  • Web Analytics - ECommerce Analytics
    08:10
  • Web Analytics - A/B Testing
    07:49
  • Web Analytics - Automated Reporting and Annotation
    06:37
  • Web Analytics - Enterprise Analytic Tools
    05:14
    Preview
  • Web Analytics - Best Practices
    08:02
  • Web Analytics - Conclusion
    04:35

Description

Web Analytics is defined as tracking, measuring, analysing and reporting of web data derived from analytical tools for the purpose of understanding the traffic to a website, blog or landing pages so that corrective measures could be taken for further optimization for improved performance. Web Analytics is an integral part of a website as it provides insightful information on traffic, engagement and conversions. Web Analytics is also used for business and market research.

Audience

The audience include but not limited to Digital/Online Marketing students, data analytics professionals, and consulting companies offering Web/IT and digital marketing services.

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