Web Analytics Online Training
Simply Easy Learning
Course Description
Web Analytics is defined as tracking, measuring, analysing and reporting of web data derived from analytical tools for the purpose of understanding the traffic to a website, blog or landing pages so that corrective measures could be taken for further optimization for improved performance. Web Analytics is an integral part of a website as it provides insightful information on traffic, engagement and conversions. Web Analytics is also used for business and market research.
Audience
The audience include but not limited to Digital/Online Marketing students, data analytics professionals, and consulting companies offering Web/IT and digital marketing services.

Curriculum
Check out the detailed breakdown of what’s inside the course
Web Analytics Online Training
20 Lectures
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Web Analytics - Introduction 07:24 07:24
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Web Analytics - Data Sources 06:15 06:15
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Web Analytics - Segmentation 05:49 05:49
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Web Analytics - Dashboard 12:43 12:43
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Web Analytics - Conversions 04:46 04:46
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Web Analytics - Google Analytics 12:37 12:37
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Web Analytics – Moz Analytics 06:43 06:43
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Web Analytics - Optimizely 10:57 10:57
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Web Analytics - Kissmetrics 04:29 04:29
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Web Analytics - Crazy Egg 03:24 03:24
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Web Analytic - Piwik 09:27 09:27
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Web Analytics - Woopra 07:36 07:36
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Web Analytics - Open 06:06 06:06
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Web Analytics - Clicky 07:20 07:20
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Web Analytics - ECommerce Analytics 08:10 08:10
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Web Analytics - A/B Testing 07:49 07:49
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Web Analytics - Automated Reporting and Annotation 06:37 06:37
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Web Analytics - Enterprise Analytic Tools 05:14 05:14
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Web Analytics - Best Practices 08:02 08:02
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Web Analytics - Conclusion 04:35 04:35
Instructor Details

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