Social Media Marketing is a digital marketing channel, wherein the social networking websites are used as a marketing platform to promote products, services and solutions of a business. All social networking websites, apps such as Facebook, Twitter, LinkedIn, Google Plus and Instagram allow businesses to register, create profile, post content, invite and engage with other users with an objective to create awareness, increase visibility and drive traffic for conversions. This video tutorial on Social Media Marketing extensively and comprehensively covers all aspects of the subject including techniques, strategies and best practices that can be implemented across multiple channels with live demos and how social media platforms can be leveraged as a marketing tool to grow business.

Audience

The audience include but not limited to students, newbies, social media marketing practitioners, and professionals working in marketing departments of various organization.