Semrush Alternatives


What is Semrush?

Semrush is a tool that is used for improving the visibility of your content and website on search engines. The tool provides the following services:

  • SEO

  • SMM

  • PPC

  • Keyword research

  • PR

  • Content marketing

  • Campaign management

Semrush can be used to bring traffic to your website. The tool has been developed for digital marketers to bring more traffic to a website. You will be able to make decisions which will be better than your competitors. The tool will let you know about the trends in your niche.

Cost of Semrush

Semrush charges its customers on the basis of three plans mentioned in the table below:

Plan

Price

Pro

$119 per month

Guru

$229 per month

Business

$449 per month

Why Semrush Alternatives?

Every tool has some disadvantages and it is true with Semrush also. These disadvantages are as follows:

  • No accuracy in the traffic analytics

  • The software provides data only for Google and not for other search engines

  • User interface is not clear

  • Broken link building is not easy

  • Using the tool on mobile is not easy

How to choose a Semrush Alternative?

Semrush has many advantages and so it is known as all in one tool. Some of these advantages are listed below and you need to find the alternative of your choice:

  • Semrush has the largest database of keywords

  • Semrush consists of a lot of tools

  • You will get all metrics regarding backlinks and keywords

Top 10 Semrush Alternatives

There are many alternatives to Semrush and some of them have been discussed here in detail.

Alternative 1 – Ranktracker

Ranktracker is a suite of SEO tools which can be used to boost the traffic of a website. You can easily find those keywords which are very high performing. These keywords will help in optimizing your content on the basis of language and locality. Performance of the site can be monitored on the basis of the keyword. The content of the competitors' sites can also be assessed.

Features

  • Keyword research can be done easily

  • Auditing of a website can be conducted

  • Assessment of backlinks is easy

Alternative 2 – Wask

Wask is a digital marketing platform which can be used to publish and manage Google ads. The software consists of many tools which help its users to get the best results from their ads. Wask has a Competitor Analysis tool which helps you to compare your website with those of your competitors. You will also be able to analyze the keywords of your competitors.

Features

  • Know about competitors' websites through the Competitor Analysis tool

  • Wask optimization tool helps in improving the performance of underperforming ads

  • Wask can be used to publish Google and Facebook ads

  • Design images for ads through design tool

Alternative 3 – SE Ranking

SE Ranking is another SEO tool which is being used by more than 300,000 users. It is a cloud-based software so there is no need of installation on a desktop or laptop. You will also not face software updates which are also time-consuming. The software has keyword research tools and its database has around 2 billion keywords. Custom report feature is also available which helps you to get details about all the SEO data.

Features

  • Keyword Grouper tool helps in segmenting keywords and making plans about PPC keywords

  • Backlinks can be evaluated with the help of 15 different variables

  • Current SEO state of your pages can be observed through OnPage Checker tool

  • Website audit can be performed to know about meta tag and headers

Alternative 4 – SEO PowerSuite

SEO PowerSuite is a tool which has been developed for those individuals and businesses who are not in a position of purchasing expensive tools. There are four different suites in this tool that cover different aspects of SEO. Some of them include:

  • Keyword research

  • Website audit

  • Backlink monitoring

  • Link building

Features

  • Ranks can be automatically tracked

  • Keyword and backlink research can be performed easily

  • Content optimization

  • Auditing of website

Alternative 5 – SpyFu

SpyFu is an alternative to Semrush and has different kinds of SEO tools which will help to improve the rank of your website and web pages. The platform has been developed for large organizations. Small and medium-sized businesses cannot afford it. The tool helps you to perform keyword research, backlink monitoring, and many other tasks related to SEO.

Features

  • Analysis of Competitors’ websites

  • Traffic analysis

  • Keyword research

  • Writing and editing through SEO writing assistant

Alternative 6 – Advanced Web Ranking

Advanced Web Ranking is a great software and an excellent alternative to Semrush. The tool comes with a lot of features which help in improving the ranking of your website. The tool has different plans and all are available at affordable prices. The price ranges from $44 to $449. The platform can be used on any device, operating system, or browser

Features

  • Generate different types of reports as per the requirement

  • Custom SEO reports can be made with the help of templates

  • SERP stats can be integrated into in-house tools with the help of Developer API

Alternative 7 – Serpstat

Serpstat is another replacement for Semrush. The software comes with keyword research tool which helps you to know about trending keywords. It also provides information about 180 domains. Users can see the rank and other metrics clearly on the dashboard. It has different types of plans and all of them are affordable

Features

  • Find the relevancy of keywords as per the pages

  • Compare more than 200 domains with the help of Batch Analysis tool

  • All features are available with limitations in the free version

Alternative 8 – Monitor Backlinks

Monitor Backlinks is a tool which can be used for performing SEO with the help of link building. The tool can be used to monitor domains create reports and perform analysis. The tool is ideal for those professionals who have to perform SEO through link building and backlinks. The tool also has the feature of removing negative backlinks. The price plans range between $25 and $89 per month.

Features

  • Negative backlinks are removed

  • Keyword ranking can be tracked

  • Performs competitor analysisPerforms competitor analysis

  • Link building can be done

Alternative 9 – SearchMetrics

SearchMetrics is an SEO tool which helps in performing keyword analysis. The tasks that professionals can perform through this tool are:

Features

  • SEM

  • PPC

  • Site audit

  • Backlink audit

  • SEO

The tool is suitable for all types of marketers.

Features

  • Global SEO feature generates the data of 5 years and covers 30 countries and 130 domains

  • Local SEO feature can be used to monitor SEO trends popular in 14 countries

  • Off page performance can be optimized

Alternative 10 – UberSuggest

UberSuggest is a tool which can be used to perform SEO. The price plans of the platform are affordable. The tool will suggest trending keywords which will help you in improving the rank of your website. You can find different types of reporting and monitoring tools that will generate reports and show the outcome of SEO. The tool is ideal for those professionals who use keywords as their primary tool to perform SEO.

Features

  • Generate different kinds of reports

  • Keyword ranking can be tracked

  • Best for professionals whose primary tool in SEO is keywords

  • Bad links are removed

Conclusion

Semrush is an SEO tool that can be used to perform SEO and improve the ranking of your website. There are many disadvantages of this tool like expensive price plans, cluttered user interface, traffic not accurate, and many more. If you are not happy with Semrush, you can go for alternatives like Serpstat, SE Ranking, and many more.

Updated on: 03-Aug-2023

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