Sales Mastery: Appointment Setting

person icon Ken Burke

Sales Mastery: Appointment Setting

Learn the art of effective and efficient appointment setting from Master Sales Trainer Eric Lofholm.

updated on icon Updated on Sep, 2023

language icon Language - English

person icon Ken Burke

architecture icon Teaching & Academics,Other Teaching & Academics,Sales Skills


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Course Description

Appointment setting is one of the most important skill sets for a salesperson to learn and ultimately master. Eric Lofholm has been setting appointments since 1996. Eric began as an appointment setter for motivational superstar Tony Robbins.

He was then promoted to manage the appointment setting department. In 1999 Eric started his own sales training company and was responsible for booking all his appointments. In this course Eric shares his best practices he has used to keep his calendar filled with appointments for over 20 years.

He will reveal his mindset as well as his best ideas about appointment setting. After completing this course, you will have ideas you can immediately use to book more appointments. You will have these skills for life.

Learning Objectives

  • How to use goal setting to instantly increase the number of appointments on your calendar   
  • Practical tips on how to leverage social media to keep your calendar filled with appointments   
  • Proven appointment setting script ideas and appointment setting templates idea that you can immediate implement

About Your Instructor

Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world.

Eric began his career as a sales failure. At his first sales job he was placed on quota probation after failing to meet the minimum quota two months in a row. It was at this point that Eric met his sales mentor.

After being professionally trained, Eric achieved his quota and eventually became the top producer at that company. Eric went on to become the top producer for 2 more companies prior to starting Eric Lofholm International.

Sales Mastery:  Appointment Setting


Check out the detailed breakdown of what’s inside the course

Sales Mastery: Appointment Setting
18 Lectures
  • play icon Appointment Setting Introduction 01:33 01:33
  • play icon Appointment Setting 01:17 01:17
  • play icon All About The Angle 02:17 02:17
  • play icon Appointment Setting Systems 02:26 02:26
  • play icon Mindset 01:24 01:24
  • play icon Action - Rolling Up Your Sleeves 02:09 02:09
  • play icon Thinking in Combinations 01:01 01:01
  • play icon Goals 03:55 03:55
  • play icon Stage Selling 01:22 01:22
  • play icon Further the Sales Call 01:26 01:26
  • play icon Consistency 03:12 03:12
  • play icon 3-Way Introduction 05:54 05:54
  • play icon Teaser Email 03:46 03:46
  • play icon Hire an Appointment Setter 03:18 03:18
  • play icon Using a Template 04:32 04:32
  • play icon Case Study 03:20 03:20
  • play icon Inviting 03:51 03:51
  • play icon Conclusion 01:28 01:28
Support Materials
1 Lectures

Instructor Details

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Ken Burke

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