Riccardo Tisci


Riccardo Tisci is indeed an Italian designer, noted for his work at Givenchy, a French label that Tisci revived to its previous profitable splendor, and his recent work at Burberry. Magnificently, the designer crafted distinctive brand contexts for all of Givenchy's product categories throughout women's and men's ready-to-wear, as well as haute couture lines. He improved Burberry's sales following a slumping period and updated the brand's positioning.

Journey in Fashion Industry

Tisci grew up in a tight-knit, single-parent, low-income family with eight sisters in Italy. The designer recalls a loving childhood and talks about how his family had a significant influence on him. Tisci dropped out of mainstream school at the age of 15 to attend an art school in Milan. He was chosen for a scholarship through Central Saint Martins, from which he graduated high school in 1999; he later retained design stances at Puma, Antonio Berardi, and with Ruffo Research, before starting his own brand in 2004. In recognition of his bold, powerfully feminine designs, Tisci was appointed as the creative director of Givenchy's womenswear and haute couture in recognition of his bold, powerfully feminine designs.

After declaring his peaceful separation from the house in February 2017 and a subsequent sabbatical, Tisci was elected chief creative officer of Burberry in March 2018, replacing Christopher Bailey. Consumers readily accepted Tisci's creations, and they were initially more interested in the designer's vision for Givenchy than critics. In barely two years, Tisci has reinvigorated the house's couture sector. In 2012, he made the decision to stop showcasing couture and to once again bring the behind-the-scenes operations in-house.

Career and Achievements

At Givenchy, he was formally appointed designer of menswear as well as menswear accessories in May 2008, in addition to his role as head designer of womenswear. His menswear collections have garnered unrelenting, broad praise and have led to the emergence of a tribe-like following, which includes many people who are frequently in the public glare, like Kanye West. Givenchy's printed sweatshirts became a fashion staple, and Tisci's blending of streetwear elements, Parisian sensibilities, and cosmopolitan patterns dramatically increased the brand's appeal.

Under the Givenchy brand, Tisci created Madonna's outfits for her "Sticky & Sweet Tour" in 2008. Tisci was asked to curate an issue of A magazine the same year When he hired the first transgender model to walk in a runway show, Tisci stirred much controversy in 2010. Lea T, a trans woman from Brazil who had previously served as Tisci's personal assistant, had been working with him for years.

When Tisci left Givenchy to join Burberry, share prices soared by more than 5%. Tisci had been in charge of the brand's creative direction at Givenchy. After reuniting with Marco Gobetti, who had previously served as chief executive of Givenchy before joining Burberry, Tisci took on plans to revitalize product and customer experiences and grow Burberry's first foray into high-end streetwear following a relationship with Gosha Rubchinsky in 2018. Both the Burberry flagship store in London and the company's monogram emblem were updated under Tisci's direction; the latter saw its debut with a number of foreign pop-up installations showcasing the newly created Burberry logo by Peter Saville. After releasing the eagerly awaited first Spring/Summer 2019 collection and a new logo, Burberry announced a 4% increase in first-quarter comparable retail sales.

Conclusion

Ricardo Tisci is credited with reviving the Givenchy line, and his romantic yet sinister look is well known. Following in the footsteps of John Galliano, Alexander McQueen, and taking over for Julien Macdonald, Ricardo Tisci was successful at Givenchy, particularly with their haute couture line, which increased their customer base from five to 29. Tisci continues to create modern, romantic, religiously inspired designs.

Updated on: 31-Oct-2022

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