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Jill Sander: The Queen of Minimalist Fashion Style
Jil Sander is a German designer who is known for her luxurious designs and she is an inspiration for minimalist fashion style. Jil Sander founded her own fashion house called "Jil Sander" in Rotherbaum, Hamburg, Germany in 1968.
Biography
Jil Sander's real name is Heidemarie Jiline Sander was born in Wessel Buren, Germany, in 1963. She completed her studies in Germany at a textile-engineering school. Jil Sander wanted to become a fashion journalist, so she worked first at McCall's magazine in the USA and then at Constanze and Petra in Germany. After that, she sifted through fashion designs and started her own creations. At first, she started selling clothing designed by European designers and then she included her own designed clothing. In the 1960s, Jil Sander started her first boutique in Hamburg.
In 1973, Jil Sander released her first collection. It became very popular for its luxurious fabrics and stylish workwear, which people could not imagine before. The collections were fine in design, carefully stitched, and simple and comfortable fabrics with rich colors, which make them special and unique. In the 1980s, Jil Sander's new collections concentrated on decorations with luxurious trims and accessories.
In 1979, Jil Sander explored her fashion and company very fast. She launched a new level of beauty products and perfumes in 1979. In 1989, she started her minimalist style and involved other designers in it. In the decade of the 1990s, Jil Sander very brilliantly promoted minimalist style ideas together with other remarkable designers who were the influencers of the minimalist style at that time. It was the revolution of the fashion industry; a wakeup calls to the old from the new.
Jil Sander sold a 75% stake in her company to the Italian fashion house Prada in 1999, and she announced her resignation as a result. When she left her company, Rudolf Paglialunga was appointed as creative director, formerly at the helm of Prada womenswear, but he could not take her place and had to resign. When Rudolf Paglialunga resigned just three years later, the married couple, Luke and Lucie Meier, took up the position as co-directors in April 2017. With previous experience at Belciaga, Louis Vuitton, Dior, and Raf Simons, the duo embarked on their first official design venture together. The couple reimagined the brand through a modern functionality lens and launched Jil Sander+, a collection focused on "life beyond the city." The collection was launched at the Milan Furniture Fair in 2019 and has gained superb popularity.
Jil Sander's successful consulting business continues with the collaboration of Japanese brand Uniqlo on +J. In February 2012, Jil Sander returned to her company Jil Sander as creative director, her first collections were superb, as well as with her signature and elegantly designed clothing but in October 2013, Jil Sander left the company and continued her work with Uniqlo throughout the next decade. with Uniqlo she launched the 2020 autumn/winter season with collections for men and women, which showed her true colour and signature style again.
At the Milan Design Week, Jil Sander was in collaboration with the co-directors and the Australian artist Linda Tegg, who created a living installation inside the Milan Jil Sander headquarters. The installation shows the sizeable growth of mosses and other grasses emerging from the floor, in an experimental exploration of our relationship with nature and our duty towards nature and its beauty.
Conclusion
Jil Sander, the Queen of Less, always helped other designers with her minimal style ideas. We must always be cautious about our teamwork in life, and a leader must always be in the first row between trouble and his or her companion. Jil Sander is called the Queen of Less because of her leadership in this new fashion style and she included other designers. She did the most brilliant work with her luxurious style, which is welcomed by all luxury fashion lovers. Thus, here in this write-up, Jil Sander, the Queen of Less, her life and work towards the fashion industry are described very briefly.
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