Hospitality Inbound Marketing Fundamentals and practices
Very Basics of Digital marketing (Inbound Part), Steps & methods used, Content Creation, Social Media Strategies
Updated on Apr, 2024
Language - English
Marketing,Digital Marketing,Inbound Marketing
Lectures -21
Duration -2 hours
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Course Description
This Course is for beginners and Novice to digital marketing. We have used very easy to understand language so that non-marketers can also understand the meaning and various terms used in digital marketing.
In this course we will understand
Meaning of inbound Marketing
Methods & tools used.
Content creation
social media marketing fundamentals.
If you are New to marketing, digital marketing, general hotel staff who wish to understand how hotel can market themselves in this complex digital space, this course will help you to navigate your path.
Who this course is for:
- Beginners to Marketing
- Hoteliers and hotel staff
- digital marketing students
Goals
What will you learn in this course:
- Fundamentals of Inbound Marketing
- Difference between traditional marketing and inbound marketing strategies
- advantages of inbound marketing
- steps and methodoligies of inbound marketing
- Tools used in inbound marketing
Prerequisites
What are the prerequisites for this course?
- Basic Marketing understanding
Curriculum
Check out the detailed breakdown of what’s inside the course
Introduction & Fundamentals
7 Lectures
-
Introduction to the course
01:02
01:02
-
Meaning of Marketing
02:14
02:14
-
What is traditional Inbound Marketing
03:36
03:36
-
What is inbound Marketing
03:18
03:18
-
Examples of traditional and inbound marketing
03:12
03:12
-
Why Inbound Marketing
09:44
09:44
-
Inbound Marketing for Hospitality
07:06
07:06
Terms used and Methodology of inbound marketing
6 Lectures
Inbound Marketing Steps Part 2
3 Lectures
Marketing - Content Fundamentals
4 Lectures
Instructor Details
Manish Gupta
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