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Facebook Ads B2B: Facebook Advertising+ Facebook Ads for B2B

Groundbreaking B2B Facebook Advertising for Generating Leads & Customers | B2B Facebook Ads + Facebook Marketing

  Jyra Galosmo

   Marketing, Social Media Marketing, Facebook Marketing

  Language - English

   Published on 05/2022

0
  • Objectives 1
    08:49
    Preview
  • Objectives 2
    10:51
  • Objectives 3
    09:05
  • Lead Gen Targeting 1
    05:29
    Preview
  • Lead Gen Forms
    07:16
  • Automatic Lead Nurturing
    00:56
  • Message Conversation Ads
    03:28
  • OPTIONAL: 30% increase in revenue by marketing to customers with WhatsApp
  • Look Alike Targeting
    05:08
  • Best practices for building B2B Lookalike audiences
  • Native Targeting & Instagram
    05:35
  • Two Lead Gen Ads
    04:40
  • 3 Things to Test in Direct Response
    06:45
  • Offers Based on Levels of Awareness
    04:43
  • Hard Offer Ads
    06:26
    Preview
  • Medium Offers
    04:14
  • Group Demos
    05:08
  • Form Incompletes
    01:52
  • Measuring Success
    08:05
  • Retargeting
    09:02
  • Retargeting 2
    02:02
  • Facebook Pixel
    01:20
  • Funnel Content
    05:23
  • Out of Market Buyers
    04:09
  • Clickup Example
    02:54
  • Video Campaigns
    06:15
  • Facebook Benchmarks
    07:00
  • More Benchmarks
    11:07
  • A Million Impressions Campaign Example
    06:36
  • Facebook Awareness
    09:19
  • Successful Ads Examples
    02:53
  • B2B Brand Creative
    02:33
  • B2B Mascots & Emotions
    07:44
  • Make Your B2B Brand FAMOUS
    05:38
  • Other Lessons from the B2B Institute
    13:24
  • Sales Conversations
    02:54
  • How to Win the Ad Auction
  • Case Study: "How monday.com used custom creative to win over realtors"
  • Quiz

Description

This is the ultimate course on business-to-business Facebook advertising and Facebook marketing!

I’ve been advertising on Facebook for over a decade. I was a VP of Marketing for a Google accelerator startup, a global marketing manager for Sony, and I’ve helped countless small businesses with digital advertising and Facebook marketing. I taught college-level digital marketing, and I studied digital marketing at the #1 ranked business school for marketing - the Kellogg School of Management. This is where the father of marketing, Philip Kotler, teaches.

Keep in mind that I plan to expand this course as I get questions from students like you. Also keep in mind that I am a full-stack marketer. That means I’m going to be talking about full-funnel marketing--not just demand generation and not just brand marketing.

Here are some of the key things you’re going to learn in this Facebook marketing course:

  • How to generate leads and convert those leads into paying customers - using highly targeted Facebook ads

  • How to run a proper B2B awareness campaign that reaches customers based on how informed they are

  • How to measure success using key B2B benchmarks and advertising KPIs

  • How to combine Facebook ads with other channels like LinkedIn

  • How to set up retargeting and sophisticated Facebook marketing funnels

  • How to build custom, highly targeted lists

  • How to create and promote content for each stage of the Facebook marketing funnel

  • How to build Facebook ads that B2B buyers will remember

This course is for anyone involved in B2B digital marketing, including consultants and entrepreneurs. Let’s get started!

Who this course is for:

  • Marketing Managers
  • Marketing Consultants
  • Social Media Marketing Managers
  • Marketing Freelancers
  • B2B Marketing Managers
  • Entrepreneurs

What Will I Get ?

  • Facebook Ads

  • Facebook Advertising

  • Facebook Marketing

  • Facebook

Requirements

  • None

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