Tutorialspoint

April Learning Carnival is here, Use code FEST10 for an extra 10% off

Local SEO Course for Small Business Owners

person icon John Shea

4

Local SEO Course for Small Business Owners

Learn How To Rank In The Search Engines As a Small Business Following This Step by Step Course

updated on icon Updated on Apr, 2024

language icon Language - English

person icon John Shea

English [CC]

category icon Marketing,Search Engine Optimization,SEO

Lectures -44

Duration -2 hours

4

price-loader

30-days Money-Back Guarantee

Training 5 or more people ?

Get your team access to 10000+ top Tutorials Point courses anytime, anywhere.

Course Description

Do you want to learn how to rank your business higher in Google Search?

Do you own a small business?

Do you just want to do the work on your own?

This is the perfect course for you.

I've created a step-by-step course that walks you through everything you need to know about boosting your visibility in the Google local map pack.

In August of 2015 Google changed the "local 7 pack" into the "local 3 pack".

It's now more important than ever to be working on Local Search Optimization for your business.

Only 3 businesses are now shown within the local business pack when typical "service + city" terms are used in Google search.

Who this course is for:

  • Small businesses who are willing to put in the work to rank locally
  • Those who are interested in dominating the search results for their local city
  • If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement.

Goals

What will you learn in this course:

  • Understand what Local SEO (Search Engine Optimization) is
  • The Basics of setting up a small business website with Wordpress or Squarespace
  • The importance of having a mobile friendly website
  • How to setup and use Google+ for Business
  • You will understand what important sites you should list your business on
  • The importance of building business profiles across the internet
  • Basic elements of on-page and off-page SEO
  • How to outsource content writing for your website
  • How to get more reviews for your Google business page

Prerequisites

What are the prerequisites for this course?

  • You will need a basic website built with either Wordpress, Squarespace or another easy to use content management system
  • A willingness to learn, implement, read and take consistent action
Local SEO Course for Small Business Owners

Curriculum

Check out the detailed breakdown of what’s inside the course

Introduction To The Course
4 Lectures
  • play icon What To Expect In This Course 00:59 00:59
  • play icon Who Am I? Why I Created This Course 03:14 03:14
  • play icon What is local SEO? 03:58 03:58
  • play icon Pricing - This Course Vs. Using An SEO Agency 02:40 02:40
Setting Up a Simple Website for Business
4 Lectures
Tutorialspoint
Setting Up Your Google+ Business Page
5 Lectures
Tutorialspoint
Setting Up Your Yelp Business Page
1 Lectures
Tutorialspoint
Basic Social Media Setup
4 Lectures
Tutorialspoint
Creating Business Listings for Local SEO
3 Lectures
Tutorialspoint
Tools For Building Citations, Rank Tracking & More
4 Lectures
Tutorialspoint
Optimizing Your Website for Local SEO
2 Lectures
Tutorialspoint
Content Writing
7 Lectures
Tutorialspoint
Social Syndication
1 Lectures
Tutorialspoint
Asking for Reviews From Your Customers
2 Lectures
Tutorialspoint
Getting Links From Other Websites aka Backlinks
2 Lectures
Tutorialspoint
Other Business Sites To Consider Signing Up On
2 Lectures
Tutorialspoint
Where To Go From Here
1 Lectures
Tutorialspoint
Conclusion
1 Lectures
Tutorialspoint

Instructor Details

John Shea

John Shea

e


Course Certificate

Use your certificate to make a career change or to advance in your current career.

sample Tutorialspoint certificate

Our students work
with the Best

Related Video Courses

View More

Annual Membership

Become a valued member of Tutorials Point and enjoy unlimited access to our vast library of top-rated Video Courses

Subscribe now
Annual Membership

Online Certifications

Master prominent technologies at full length and become a valued certified professional.

Explore Now
Online Certifications

Talk to us

1800-202-0515