Excellent
Copywriting Masterclass
Content Writing, Copy Editing, Proofreading and Copy Writing.
Lectures -72
Resources -15
Duration -4.5 hours
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Course Description
Copywriting is the key skill for the 21st Century: It applies to Business Communication, Business Writing, Content Marketing, Content Writing, Freelancing, Sales Skills, Writing.
If you can master copy writing - you can sell - Online or Offline. This course reveals my Copy Writing Secrets - how to write Copy that Sells.
Some call Copywriting "Ninja Writing" - but its not a Dark Art - its a formula and a process that you CAN master
This is the Perfect Copywriting Course for you to help you to improve your Writing Skills.
I SHOW YOU EVERYTHING YOU NEED TO GET STARTED AND SUCCEED!
If you have found Copywriting to be a difficult subject to grasp, then you have come to the right place to succeed and to achieve your goals efficiently and effectively.
Now in Five Clear Sections:
- BASICS - covering the basics of copywriting so that you have a foundation to work with
- PSYCHOLOGY - so important in getting your customers to decide to buy from you
- Online Courses - how to apply your newly found copywriting skills to your Online Courses course (if you are an instructor) - its a great case study if you are not
- SEO - helping you understand how Copywriting and SEO work hand in hand in the world of online marketing
- COPYWRITING FOR...: These sections cover a range of different formats from Blog Posts, Landing Pages, Sales Letters, Video Sales Letters, Promotional Videos, Email - with more to come
In this Course you will discover
- 14 Essential Steps to Great Copywriting
- How to use Copywriting Formulas to improve your Writing Skills
- How to optimise your Content Writing with great Headlines
- How to use images to support your Copy Writing
- The essentials of Proofreading and Editing
- Understand the Psychology of Copywriting
- How to apply your Copywriting skills to Blogging
- How to write effective Landing Pages
- How to create amazing Video Sales letters as a Copywriter
- The key formulae for Writing Editing Sales Letters, including a Case Study
- How to combine your Promotional Video skills with your Copywriting
- How to apply Content Writing Skills to Email
- Copywriting: What you need to know to write great Headlines
COURSE BONUSES
Case Study - Step by Step guide to applying Copywriting to writing a Course Description
Case Study - Copywriting Step by Step Guide to a Course Sales Letter
WHY LEARN FROM ME?
I am your instructor, John Colley. Over the past five years I have shared my knowledge and experience with over 70,000 students and I love sharing my knowledge and experience of Copywriting with you now.
I teach everything from my own experience and show you clearly what works and what does not. I don't hold anything back in my courses so that you can have the sort of success that I have been fortunate to benefit from.
So what ever your core area of interest: Business Communication, Business Writing, Content Marketing, Content Writing, Freelancing, Sales Skills, Writing - Copywriting is a skill which you cannot afford NOT to master.
Enroll now - see if this course is for you and start becoming an expert at Copywriting today!
So
All the Best
John
Goals
What will you learn in this course:
- 14 Essential Steps to Great Copywriting
- How to use Copywriting Formulas to improve your Writing Skills
- How to optimise your Content Writing with great Headlines
- How to use images to support your Copy Writing
- The essentials of Proofreading and Editing
- Understand the Psychology of Copywriting
- How to apply your Copywriting skills to Blogging
- How to write effective Landing Pages
- How to create amazing Video Sales letters as a Copywriter
- The key formulae for Writing Editing Sales Letters, including a Case Study
- How to combine your Promotional Video skills with your Copywriting
- How to apply Content Writing Skills to Email
- Copywriting:Â What you need to know to write great Headlines
Prerequisites
What are the prerequisites for this course?
- No Copywriting experience required
- You do not need to be a Copywriter and actually, its probably better if you are not as this course is designed to help you starting from first principles.
Curriculum
Check out the detailed breakdown of what’s inside the course
Introduction
2 Lectures
- Introduction 04:42 04:42
- How To Navigate This Course 03:29 03:29
Free Saster
4 Lectures
BASICS: 14 Essential Steps to Great Copy Writing
13 Lectures
BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks
6 Lectures
BASICS: How to Write Headlines
1 Lectures
BASICS: Proofreading and Editing - How to Edit Sales Copy
4 Lectures
PSYCHOLOGY: The Psychology behind Copywriting
4 Lectures
COPYWRITING FOR Blogging - Web Posts
5 Lectures
COPYWRITING FOR Landing Pages
4 Lectures
COPYWRITING FOR Sales Letters
8 Lectures
COPYWRITING FOR Video Sales Letters
5 Lectures
COPYWRITING FOR Email
6 Lectures
COPYWRITING FOR Advertisements
1 Lectures
COPYWRITING FOR Twitter
1 Lectures
COPYWRITING FOR Promotional Videos
6 Lectures
Conclusion and Course Wrap Up
1 Lectures
Instructor Details
John Colley
eCourse Certificate
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