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Copywriting: B2B Copywriting, Content Writing, Copy Writing

Copywriting to Get 100s of New B2B Customers with Copywriter Skills, Content Writing, Content Strategy, Content Creation

  Jyra Galosmo

   Marketing, Content Marketing, Copywriting

  Language - English

   Published on 05/2022

0
  • Copywriting Introduction
    07:15
    Preview
  • Chatbot example continued
    07:55
    Preview
  • OPTIONAL: Building a Funnel Campaign in LinkedIn
    09:28
  • Psychology 1 - Reactance Copywriting
    08:54
  • Psychology 2 - Endowment Copywriting
    07:42
    Preview
  • Task: Endowment Copywriting
  • Psychology 3 - Distance Copywriting
    06:14
  • Psychology 4 - Uncertainty Copywriting
    07:49
  • Psychology 5 - Corroborating Evidence Copywriting
    06:35
  • Copywriting Funnel 1
    11:55
  • Copywriting Funnel 2
    18:58
  • Writing Case Studies Copy
    12:00
  • Tactical Copywriting Frameworks
    11:00
  • SPF Copywriting Framework Workbook
    13:32

Description

Learn how to get more customers in this groundbreaking, definitive course on B2B copywriting and content marketing.

Master the art & science of copywriting to push people down your funnel to become active, paying customers, instead of just "leads." Generate pipeline revenue and serious financial results instead of inflating vanity metrics, such as captured "emails" that never convert into paying customers. This is the ultimate course on B2B copywriting and content marketing!

Learn how to...

  • Develop a full-funnel B2B content marketing & copywriting plan

  • Write copy that changes people's minds and gets them to buy your product

  • Nurture leads so they actually become paying customers

  • Write proven and effective ads for LinkedIn and other copywriting channels

  • Write persuasive headlines that persuade people to do what you want

  • Acquire new customers

  • Avoid common B2B content marketing & copywriting mistakes

  • Mimic successful, proven ads for lead generation and nurturing

I will reveal...

  • My SPF framework for high-level copywriting

  • How to apply persuasive marketing psychological principles

  • Map copy to stages of awareness and funnel progression

This course is for business-to-business copywriting contractors, marketing managers, entrepreneurs, and anyone else responsible for marketing content. This copywriting course applies to companies of all sizes, including startups and the Fortune 500. This does NOT, however, apply to people looking for a course on search-engine optimization (SEO).

I'll show you examples of...

  • Lead generation ads and copywriting

  • Lead nurturing ads and copywriting

  • Copywriting case studies

  • Email copywriting

  • Copywriting to generate meetings for the sales team

Let's get copywriting!

Who this course is for:

  • B2B Marketers
  • Entrepreneurs
  • Copywriters
  • Content Writers
  • Writers

What Will I Get ?

  • B2B Copywriting

  • B2B Content Strategy

  • B2B Content Marketing

  • B2B Marketing

  • Copywriting

  • Copy Writing

  • Content Writing

  • Lead Generation

Requirements

  • Experience in B2B

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